cover image

American Brands

Defunct American holding company / From Wikipedia, the free encyclopedia

Dear Wikiwand AI, let's keep it short by simply answering these key questions:

Can you list the top facts and stats about American Brands?

Summarize this article for a 10 years old


Fortune Brands was a holding company founded in 1969 as American Brands, renamed in 1997 and split apart in 2011.[1] The corporate headquarters was in Deerfield, Illinois, in the United States. The company had diversified product lines. It announced on December 8, 2010, that it would focus on its liquor business, and spin off or sell other parts of the company including home furnishings, hardware and golf products.[2][3] The company sold its Titleist and FootJoy product lines to Fila. On October 3, 2011, it split the remainder of its business into two publicly traded companies: Fortune Brands Home & Security (NYSE: FBHS)[4] and Beam Inc. (NYSE: BEAM). On January 13, 2014, Suntory (headquartered in Osaka, Japan) announced it would buy Beam Inc. for about $13.6 billion.[5] The acquisition was completed on April 30, 2014, for about $16 billion and Beam became a subsidiary of Suntory named Beam Suntory.[6][7]

Quick facts: Industry, Predecessor, Founded, Defunct, Fate...
Fortune Brands
PredecessorAmerican Brands
Founded1969; 54 years ago (1969) (as American Brands)
DefunctOctober 3, 2011 (2011-10-03)
SuccessorAmerican Brands, FILA Korea, Fortune Brands Home & Security, Beam Inc.
Area served
Key people
Bruce A. Carbonari (Chairman of the Board & CEO)
Master Lock
Jim Beam
Knob Creek
Vox vodka
El Tesoro tequila
RevenueDecrease $ 6.695 billion (2009)
Increase $ 505.20 million (2009)
Decrease $ 242.80 million (2009)
Total assetsIncrease $ 12.370 billion (2009)
Total equityIncrease $ 5.106 billion (2008)
Number of employees
24,248 (2009)