Divergent thinking
A process of generating creative ideas / From Wikipedia, the free encyclopedia
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Divergent thinking is a thought process used to generate creative ideas by exploring many possible solutions. It typically occurs in a spontaneous, free-flowing, "non-linear" manner, such that many ideas are generated in an emergent cognitive fashion. Many possible solutions are explored in a short amount of time, and unexpected connections are drawn. Following divergent thinking, ideas and information are organized and structured using convergent thinking, which follows a particular set of logical steps to arrive at one solution, which in some cases is a "correct" solution.
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The psychologist J.P. Guilford first coined the terms convergent thinking and divergent thinking in 1956.