Rudolf Flesch

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Rudolf Franz Flesch (8 May 1911 – 5 October 1986) was an Austrian-born naturalized American writer (noted for his book Why Johnny Can't Read), and also a readability expert and writing consultant who was a vigorous proponent of plain English in the United States.[1] He created the Flesch Reading Ease test and was co-creator of the Flesch–Kincaid readability tests. Flesch advocated use of phonics rather than sight reading to enable students to sound-out unfamiliar words.[1][dead link]

Quick facts: Rudolf Flesch, Born, Died, Nationality, Known...
Rudolf Flesch
Born(1911-05-08)8 May 1911
Vienna, Austria
Died5 October 1986(1986-10-05) (aged 75)
Known forFlesch–Kincaid readability tests
Academic background
Alma mater
Academic work
Notable worksWhy Johnny Can't Read