2010–11 Eredivisie

This article is about the men's competition. For the women's competition, see 2010–11 Eredivisie (women).

The 2010–11 Eredivisie is the 55th season of Eredivisie since its establishment in 1955. It began on 6 August 2010 with the first matches of the season and ended on 29 May 2011 with the last matches of the European competition and relegation playoffs. FC Twente were the reigning champions, having won their first Dutch championship the previous season. A total of 18 teams took part in the league. Ajax won their 30th title after beating FC Twente 3–1 on 15 May 2011.^[2][3]

Eredivisie

Season	2010–11
Dates	6 August 2010 – 15 May 2011
Champions	Ajax (30th title)
Relegated	Willem II
Champions League	Ajax Twente
Europa League	PSV AZ ADO Den Haag
Matches played	306
Goals scored	987 (3.23 per match)
Top goalscorer	Björn Vleminckx (23 goals)
Biggest home win	PSV 10–0 Feyenoord
Biggest away win	De Graafschap 0–5 Ajax
Highest scoring	PSV 10–0 Feyenoord
Longest winning run	6 games Ajax
Longest unbeaten run	13 games Twente
Longest winless run	19 games Willem II
Longest losing run	7 games Willem II
Total attendance	5,639,460[1]
Average attendance	19,116[1]
← 2009–10 2011–12 →

Teams

RKC Waalwijk were directly relegated to the 2010–11 Eerste Divisie at the end of last season after finishing the season at the bottom of the table, ending one season at the highest division of Dutch football. They were replaced by 2009–10 Eerste Divisie champions De Graafschap, who return to the Eredivisie after one season.

Sparta Rotterdam were also relegated at the end of the promotion/relegation playoff tournament, as they lost their two-legged play-off against city rivals Excelsior on away goals. Sparta hence completed a 5-year stint in the league, while Excelsior played for the first time at the top level in 2 years. In contrast, Willem II retained their Eredivisie spot after beating Go Ahead Eagles after extra time of the return leg.

ADO

Ajax

AZ

Rotterdam

De Graafschap

Groningen

Heerenveen

Heracles

NAC

NEC

PSV

Roda JC

Twente

Utrecht

Vitesse

VVV

Willem II

Rotterdam teams

Excelsior
Feyenoord

Locations of the 2010–11 Eredivisie teams

Feyenoord

Excelsior

Rotterdam Eredivisie football clubs

Club	Location	Kit maker	Shirt Sponsor	Venue	Capacity
ADO Den Haag	The Hague	Hummel	Fit For Free Fitnesscentra	Kyocera Stadion	15,000
Ajax	Amsterdam	Adidas	Aegon	Amsterdam ArenA	52,960
AZ	Alkmaar	Quick	Afas Software	AZ Stadion	17,150
Excelsior	Rotterdam	Masita	DSW Zorgverzekeraar	Woudestein	3,527
Feyenoord	Rotterdam	Puma	ASR	Stadion Feijenoord	48,750
De Graafschap	Doetinchem	kwd	Centric	De Vijverberg	12,600
Groningen	Groningen	Klupp	Noordlease	Euroborg	22,700
Heerenveen	Heerenveen	Jako	Unive	Abe Lenstra Stadion	27,000
Heracles Almelo	Almelo	Jako	Ten Cate	Polman Stadion	8,500
NAC Breda	Breda	Klupp	Sunweb Vakanties	Rat Verlegh Stadion	19,000
NEC	Nijmegen	Nike	Curaçao	Stadion de Goffert	12,470
PSV	Eindhoven	Nike	Philips	Philips Stadion	35,250
Roda JC	Kerkrade	Diadora	Accon AVM	Parkstad Limburg Stadion	19,500
Twente	Enschede	Diadora	Arke	De Grolsch Veste	30,100
Utrecht	Utrecht	Kappa	Phanos (since March) Bank of Scotland	Stadion Galgenwaard	24,426
Vitesse Arnhem	Arnhem	Klupp	Afab	GelreDome	28,000
VVV-Venlo	Venlo	Masita	Seacon	De Koel	8,000
Willem II	Tilburg	Masita	Pondres	Koning Willem II Stadion	14,637

Managerial changes

Team	Outgoing head coach	Manner of departure	Date of vacancy	Position in table	Incoming head coach	Date of appointment	Position in table
FC Groningen	Ron Jans[4]	End of contract	1 July 2010	Pre-season	Pieter Huistra[5]	1 July 2010	Pre-season
SC Heerenveen	Jan Everse	End of contract	1 July 2010	Pre-season	Ron Jans[6]	1 July 2010	Pre-season
AZ	Dick Advocaat	Signed by Russia	1 July 2010	Pre-season	Gertjan Verbeek[7]	1 July 2010	Pre-season
Heracles Almelo	Gertjan Verbeek	Signed by AZ	1 July 2010	Pre-season	Peter Bosz[8]	1 July 2010	Pre-season
FC Twente	Steve McClaren[9]	Signed by VfL Wolfsburg	1 July 2010	Pre-season	Michel Preud'homme[10]	1 July 2010	Pre-season
ADO Den Haag	Maurice Steijn	End of caretaker spell	1 July 2010	Pre-season	John van den Brom[11]	1 July 2010	Pre-season
Willem II	Theo de Jong	End of caretaker spell	1 July 2010	Pre-season	Gert Heerkes[12]	1 July 2010	Pre-season
NAC Breda	Robert Maaskant	Signed by Wisła Kraków	21 August 2010	17	John Karelse, Gert Aandewiel, Arno van Zwam	21 August 2010	13
Vitesse Arnhem	Theo Bos	Sacked	21 October 2010	16	Albert Ferrer[13]	27 October 2010	15
Ajax	Martin Jol	Resigned	6 December 2010	4	Frank de Boer[14]	6 December 2010	1
VVV-Venlo	Jan van Dijk[15]	Sacked	20 December 2010	17	Willy Boessen[16]	12 January 2011	17
Willem II	Gert Heerkes	Contract disbanded	15 April 2011	18	John Feskens[17]	15 April 2011	18

League table

Pos	Team	Pld	W	D	L	GF	GA	GD	Pts	Qualification or relegation
1	Ajax (C)	34	22	7	5	72	30	+42	73	Qualification to Champions League group stage
2	Twente	34	21	8	5	65	34	+31	71	Qualification to Champions League third qualifying round
3	PSV	34	20	9	5	79	34	+45	69	Qualification to Europa League play-off round[a]
4	AZ	34	17	8	9	55	44	+11	59	Qualification to Europa League third qualifying round[a]
5	Groningen	34	17	6	11	65	52	+13	57	Qualification to European competition play-offs
6	Roda JC	34	14	13	7	65	50	+15	55
7	ADO Den Haag (O)	34	16	6	12	63	55	+8	54
8	Heracles	34	14	7	13	65	56	+9	49
9	Utrecht	34	13	8	13	55	51	+4	47
10	Feyenoord	34	12	8	14	53	54	−1	44
11	NEC	34	10	13	11	57	56	+1	43
12	Heerenveen	34	10	11	13	60	54	+6	41
13	NAC Breda[b]	34	12	5	17	44	60	−16	40
14	De Graafschap	34	9	11	14	31	56	−25	38
15	Vitesse Arnhem	34	9	8	17	42	61	−19	35
16	Excelsior (O)	34	10	5	19	45	66	−21	35	Qualification to relegation play-offs
17	VVV-Venlo (O)	34	6	3	25	34	76	−42	21
18	Willem II (R)	34	3	6	25	37	98	−61	15	Relegation to Eerste Divisie

Source: eredivisie.nl (in Dutch)
Rules for classification: 1) points; 2) goal difference; 3) number of goals scored.
(C) Champions; (O) Play-off winners; (R) Relegated
Notes:

1. Since both 2010–11 KNVB Cup finalists, Twente and Ajax, qualified for the Champions League, allocation of the 2011–12 UEFA Europa League spots was based upon the final league standings, with the cup-winners spot going to the third-placed team and the regular spots available through league placement awarded to the next best teams below.
2. NAC Breda were docked 1 point because they were late with payment obligations to Contractspelers Fonds KNVB (CFK).^[18]

Results

Home \ Away	ADO	AJX	AZ	EXC	FEY	GRA	GRO	HEE	HER	NAC	NEC	PSV	RJC	TWE	UTR	VIT	VVV	WIL
ADO Den Haag		3–2	0–2	2–1	2–2	2–2	2–4	3–1	3–2	3–0	5–1	2–2	1–3	1–2	1–0	1–0	3–0	2–1
Ajax	0–1		4–0	4–1	2–0	2–0	2–0	3–1	3–0	3–0	1–1	0–0	3–0	3–1	1–2	4–2	1–0	2–0
AZ	3–1	2–0		1–1	2–1	5–1	1–1	2–2	2–1	1–1	2–2	0–4	1–2	2–1	1–0	3–1	6–1	3–0
Excelsior	1–5	2–2	2–1		3–2	0–0	2–2	0–2	2–1	1–3	4–2	2–3	1–2	0–2	3–1	0–2	1–0	4–0
Feyenoord	2–1	1–2	0–1	1–0		0–1	5–1	2–2	2–1	2–1	1–1	3–1	1–1	0–1	3–1	4–0	3–0	6–1
De Graafschap	1–0	0–5	2–1	3–0	1–1		1–1	3–2	1–1	1–3	1–4	0–0	3–1	1–1	0–0	1–1	1–0	2–1
Groningen	3–1	2–2	2–0	2–0	2–0	2–1		1–0	1–4	2–1	3–1	0–0	1–4	1–2	1–0	4–1	3–2	7–1
Heerenveen	0–0	1–2	0–2	2–3	0–1	4–0	1–4		3–2	3–1	0–0	1–3	2–2	6–2	3–0	2–1	2–0	5–0
Heracles	3–0	1–4	0–0	4–1	1–1	2–0	3–0	4–2		4–1	3–2	0–2	1–0	0–0	2–1	6–1	2–2	3–0
NAC Breda	3–2	0–3	1–1	1–2	2–0	2–0	0–1	0–2	1–2		2–0	4–2	1–2	2–1	3–1	1–1	2–0	2–1
N.E.C. (football club)	1–1	1–2	0–1	2–0	3–0	1–0	3–2	2–2	1–1	2–2		2–2	5–0	2–4	1–1	0–0	1–0	3–1
PSV Eindhoven	0–1	0–0	3–1	4–2	10–0	6–0	1–1	2–2	5–2	4–1	3–1		3–1	0–1	1–0	2–1	3–0	2–1
Roda JC	1–1	2–2	1–2	3–0	3–0	1–1	1–0	0–0	4–2	5–1	1–1	0–0		0–0	1–1	4–1	5–2	2–2
Twente	3–2	2–2	1–2	2–1	2–1	2–0	4–2	0–0	5–0	2–0	1–1	2–0	1–1		4–0	1–0	2–1	4–0
Utrecht	2–3	3–0	5–1	2–0	0–4	2–2	1–0	2–1	1–1	3–1	4–0	1–2	1–1	1–1		4–2	3–2	3–0
Vitesse Arnhem	3–1	0–1	1–1	1–4	1–1	2–0	2–1	1–1	2–0	0–0	2–1	0–2	5–2	0–3	1–4		2–0	0–0
VVV-Venlo	2–3	0–2	0–1	1–0	3–2	1–0	3–5	2–2	1–0	3–0	1–4	0–3	0–4	1–2	1–2	1–5		0–0
Willem II	2–4	1–3	2–1	1–1	1–1	0–1	0–3	4–3	2–6	0–1	3–5	2–4	4–5	1–3	3–3	1–0	1–4

Source: news.bbc.co.uk
Legend: Blue = home team win; Yellow = draw; Red = away team win.

Play-offs

European competition

The teams placed fifth through eighth compete in a play-off tournament for one spot in the second qualifying round of the 2011–12 UEFA Europa League.

Semi-finals

Team 1	Agg.Tooltip Aggregate score	Team 2	1st leg	2nd leg
Heracles	4–4 (a)	Groningen	3–2	1–2
ADO Den Haag	6–3	Roda JC	4–2	2–1

Finals

Team 1	Agg.Tooltip Aggregate score	Team 2	1st leg	2nd leg
ADO Den Haag	6–6 (p. 4–3)	FC Groningen	5–1	1–5

Relegation

Excelsior and VVV-Venlo joined the Eerste Divisie-teams for the playoffs, after finishing 16th and 17th in the Eredivisie.

Round 1

Team 1	Agg.Tooltip Aggregate score	Team 2	1st leg	2nd leg
Volendam	5–2	MVV	3–2	2–0
Go Ahead Eagles	1–3	Den Bosch	0–1	1–2

Round 2

Team 1	Agg.Tooltip Aggregate score	Team 2	1st leg	2nd leg
Volendam	1−4	VVV-Venlo	1−2	0−2
Cambuur	3−3 (p. 6–7)	Zwolle	2−1	1−2
Veendam	3−4	Helmond Sport	3−3	0−1
Den Bosch	4−6	Excelsior	3−3	1−3

Round 3

Team 1	Agg.Tooltip Aggregate score	Team 2	1st leg	2nd leg
Zwolle	3–4	VVV-Venlo	1−2	2–2
Helmond Sport	3−9	Excelsior	1−5	2−4

VVV-Venlo and Excelsior will play in 2011–12 Eredivisie.

Top goalscorers

Source: Eredivisie (official site) (in Dutch), Soccerway, ESPN Soccernet

Pos.	Player	Club	Goals
1	Björn Vleminckx	NEC	23
2	Dmitri Bulykin	ADO	21
3	Mads Junker	Roda JC	20
4	Tim Matavž	Groningen	16
	Balázs Dzsudzsák	PSV	16
6	Kolbeinn Sigþórsson	AZ	15
	Luc Castaignos	Feyenoord	15
	Everton	Heracles	15
	Ola Toivonen	PSV	15
	Ricky van Wolfswinkel	Utrecht	15