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European Beer Consumers' Union

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European Beer Consumers' Union
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The European Beer Consumers' Union (EBCU) is a consumer organisation founded in 1990 in Bruges, Belgium, by three national beer organisations: CAMRA (United Kingdom), Objectieve Bierproevers (Belgium) and PINT (Netherlands).

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History

In 2003, Objectieve Bierproevers was replaced by Zythos.

In 2008, the member organisations signed up to a constitution which defined the formal aims and structure and the role of traditional beer as a "prime component of European culture, history and daily life".[citation needed]

Beoir, an Irish consumer organisation setup in 2010 to promote Irish craft brewing and microbreweries,[1] became the organisation's 13th member in 2012.[2]

In 2012, Terry Lock, chairman since 1999, retired and Henri Reuchlin from the Netherlands was elected to replace him.[3] Bo Jensen from Denmark replaced Henri Reuchlin as chairman in 2018, serving until 2022.[4] In 2022, André Brunnsberg of Finnish organisation Olutliitto was elected Chair.[5]

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Members

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As of March 2023, the union's website listed 21 members from 17 European countries:[6]

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Aims

The union campaigns on European level to:

  • To preserve and maintain the diversity of the traditional European beer cultures, with particular regard to local, regional and national brewing and beer styles
  • To protect the consumer from the imposition of unfair pricing by opposing unreasonable taxation or exploitative business practices
  • To ensure that the consumer receives the best factual information about any beer on commercial sale.

References

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