Rev (drink)

Rev is a 7% ABV vodka-based cola beverage (alcopop), infused with guarana. Malt beverage versions are also available in cans instead of plastic bottles.^[1] Rev was originally manufactured by FBM Distilleries in Brampton, Ontario, Canada, but is currently also marketed as a malt-based beverage by the Geloso Group^[2][3] and distributed exclusively within Canada under license from Bacardi. The malt version is currently available in 3 flavours in Quebec: Original ("Blue"), Watermelon + Grapefruit ("Red"), and Mulberry ("Purple").^[4] The Mulberry flavour is sold only in Quebec,^[5] with all other flavours being available in all other provinces.^{[citation needed]}

Rev

Two bottles of blue Rev Energy
Type	Alcopop
Introduced	2000
Alcohol by volume	7%
Flavour	Original ("Blue"), Watermelon + Grapefruit ("Red"), Mulberry ("Purple"), Quebec only
Variants	Rev Energy, Rev Low (discontinued), Rev Factor (discontinued)
Website	Geloso Group Quebec

Rev was introduced in April 2000, as a beverage marketed towards rave and nightclub culture.^[6]

Rev-Bomb

Rev-Bomb

Cocktail
A shot of Jägermeister dropped into Rev creates a Rev-bomb.
Type	Mixed drink
Standard drinkware	A pub glass and a shot glass.

Rev when combined with Jägermeister makes a drink called a "Rev-Bomb", a variation of a Jägerbomb.^[7] The T-Room on the Dalhousie University campus is credited with inventing this combination in 2009.^[8] The Rev-Bomb is a "depth charge" or "bomb shot", which refers to cocktails that are made by dropping a shot glass filled with liquor into another drink.

In popular culture

Canadian indie rock band Alvvays titled their third studio album, Blue Rev (2022), after the drink.^[9]

See also

• Wine cooler