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Jetour

Chinese automotive brand owned by Chery From Wikipedia, the free encyclopedia

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Jetour (Chinese: 捷途; pinyin: Jiétú; lit. 'victory road') is a marque of Chinese vehicle manufacturer Chery Holding Group that was established in 2018. The brand mainly produces crossovers and SUVs.[3]

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The name "Jetour" is a combination of the word "jet" and "tour", which according to the brand signifies a "convenient journey".[4]

In China, Jetour vehicles are distributed by Wuhu Jetour Automobile Sales Co., Ltd.[5]

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History

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The Jetour brand was launched on January 22, 2018.[3] During the brand launch, the original Jetour X70 crossover SUV was also introduced, riding on a new chassis called the iPeL, or intelligent platform of e-network and lightweight.[6] Later in April during the 2018 Beijing Auto Show, Jetour introduced the Jetour X Electric Concept Car, which previewed the Jetour X90 crossover SUV.[7] The entire Jetour product range would also be no smaller than midsize segments, with options for 5, 6, or 7-seat configurations, while offering Internal combustion engine, fully electric, and plug-in hybrid.[8]

In July 2021, Yin Tongyue, chairman of Chery Holding Group announced that Jetour would be rebranded to Jetour Automobile, and will be "on an equal footing" with other brands under the group. The brand targeted to achieve an annual sales of 1 million vehicles by 2026.[9][4]

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Logomark since 2023

In November 2023, Jetour announced its new energy sub-brand called Jetour Shanhai (Chinese: 捷途山海; pinyin: Jiétú Shānhǎi; lit. 'mountain and seas'), which will consist of 8 plug-in hybrid products, including L6, TL, P-3, T-2, L9, L7 and others. The first model introduced was the Shanhai L9, based on the Jetour X90.[10]

In January 2024, the 1 millionth Jetour vehicle rolled off the production line, 65 months after the brand's establishment.[11]

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Overseas markets

Outside China, the Jetour brand is available in Middle East,[12] the Philippines, Jamaica,[13] Georgia,[14] Russia,[15] Egypt,[16] Indonesia, and some Latin American markets such as Chile, Dominican Republic,[17] Peru,[18] Uruguay,[19] Mexico,[20] Panama,[21] Ecuador[22] and Malaysia.[23]

In April 2023, during the 2023 Manila International Auto Show, the Jetour brand was launched for the Philippine market.[14][24] The brand was launched in Russia in 2023.[15]

In April 2024, Jetour confirmed that it is preparing to produce right-hand drive vehicles to enter right-hand drive markets such as Indonesia and Malaysia.[25] In February 2025, United Motors launched Jetour vehicles in Pakistan, by introducing the Jetour Dashing and Jetour X70 Plus.[26] In April 2025, Jetour Auto Malaysia officially launched the Jetour Dashing in Malaysia.[27] The Jetour Dashing will be locally assembled in Malaysia.[28]

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Products

Current models

Planned

  • Jetour Zongheng G600 (upcoming), mid-size SUV, PHEV
  • Jetour Zongheng G700 (upcoming), mid-size SUV, PHEV[29]
  • Jetour Zongheng G900 (upcoming), full-size SUV, PHEV[30]
  • Jetour Zongheng F700 (upcoming), full-size pickup truck, PHEV[31]
  • Jetour Reaolo/Jiexiangzhe (upcoming), mid-size pickup truck[32]
  • Jetour Shanhai L7 Plus (upcoming), mid-size SUV, PHEV[33]

Export-only models

Discontinued models

Concepts

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Vehicle platforms

Kunlun

Kunlun is a car platform used by the Jetour Traveller and Jetour Dashing. It supports BEV, PHEV, EREV for SUVs, off-roaders, and pickup trucks.[39][40]

Facilities

In April 2024, Jetour acquired a manufacturing plant from Soueast.[41] Located in Fuzhou, Fujian, it has an annual production capacity of 200,000 vehicles.[42][43]

Sales

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See also

References

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