Mavi Jeans

Mavi is a Turkish brand of denim and jeans founded in 1991 in Istanbul, Turkey. The company manufactures jeans for both women and men, targeting a younger age group. The global operation is headquartered in Turkey, with subsidiaries in the US, Canada, Germany, Netherlands, Russia and Australia.^[1]

Mavi Jeans

Company type	Public
Traded as	BİST: MAVI
Industry	Textile
Founded	1991; 34 years ago (1991)
Founder	Sait Akarlılar
Headquarters	Istanbul, Turkey
Number of locations	New York City, Vancouver, Istanbul, Berlin, Frankfurt, Düsseldorf, Hamburg and Moscow
Area served	Worldwide
Key people	Sait Akarlılar, Founder Cüneyt Yavuz, CEO
Products	Denim Accessories Jeans
Revenue	US$1.11 billion (2024)
Operating income	US$140 million (2024)
Net income	US$77 million (2024)
Total assets	US$567 million (2024)
Total equity	US$302 million (2024)
Number of employees	6,201 (2023)
Website	www.mavi.com

Mavi is a Turkish word meaning "blue".

Retail locations

Mavi Jeans, Mall of Berlin

Mavi has flagship stores in New York City, Vancouver, Istanbul, Berlin, Frankfurt, Düsseldorf, Hamburg and Moscow.^[1]

Marketing

Celebrities who wear Mavi include Kate Winslet and Chelsea Clinton.^[2] In 2012, Adriana Lima signed a contract with Mavi for a marketing campaign,^[3] and sales increased 50%.^[4]

Production

The major factory of company is located in Çerkezköy, Tekirdağ Province.