Ora (marque)

For electric car marketed as the GWM Ora in some countries, see Ora Good Cat.

Ora (Chinese: 欧拉; pinyin: Oūlā; stylised in all caps) is a marque of battery electric cars established in 2018 by Chinese automaker Great Wall Motor (GWM).^[2]

Ora

Product type	Automobile
Owner	Great Wall Motor
Country	China
Introduced	2018; 7 years ago (2018)
Ambassador(s)	Lu Wenpu (Ora brand CEO)[1]
Website	oraev.com (China)
Chinese name
Simplified Chinese	欧拉
Hanyu Pinyin	Oūlā

According to GWM, Ora stands for "open, reliable and alternative", while also paying homage to Leonhard Euler, a notable Swiss mathematician whose surname is phonetically translated as "Oula" in Mandarin Chinese.^[3]

History

Ora Cat GT at IAA 2021

Great Wall Motors announced the creation of the new Ora brand, dedicated to a new line of electric cars, in May 2018.^[4] At the time, the brand was launched with two initial models: the crossover iQ5 (later iQ) and city car R1 (later Black Cat).^[5] Sales of the iQ officially kicked off the brand in August 2018.^[6] The third Ora model R2 (later White Cat) was first previewed in June 2019,^[7] with production officially beginning in July 2020.^[8]

The Ora brand entered Europe, Thailand, Malaysia, South Africa and Australia in late 2022, Brazil in 2023, and Brunei in 8 December 2023. Ora was unveiled at Indonesia International Auto Show 2023 and is planned to be marketed in Indonesia in 2024.^[9]

The naming of the "Cat" series vehicles is reportedly based on a Deng Xiaoping's famous quote: "No matter if it is a white cat or a black cat; as long as it can catch mice, it is a good cat."^[10][11]

Vehicles

Current

• Ora Good Cat/Funky Cat/03 — electric compact hatchback
• Ora Ballet Cat — electric mid-size hatchback^[12]
• Ora Lightning Cat/07 — electric sport fastback and station wagon

Discontinued

• Ora iQ (2018–2020)^[13]
• Ora R1/Black Cat (2019–2022)
• Ora R2/White Cat (2020–2022)
• Ora Cherry Cat (2022–2023)
• Mecha Dragon (2022–2024)

Concept

• Ora R2 Concept
• Ora Futurist
• Ora Punk Cat
• Ora Lightning Cat
• Ora Big Cat

Gallery

• 
  Ora Haomao / 03 / Good Cat / Funky Cat
• 
  Ora Lightning Cat
• 
  Ora Ballet Cat

Discontinued

• 
  Ora iQ
• 
  Ora Black Cat
• 
  Ora White Cat
• 
  Ora Cherry Cat

See also

• Automobile manufacturers and brands of China
• List of automobile manufacturers of China