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REDMAGIC

Gaming-focused smartphone manufacturer From Wikipedia, the free encyclopedia

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REDMAGIC is a Chinese consumer electronics brand headquartered in Shenzhen, Guangdong, specializing in gaming smartphones and related accessories. The brand was launched in 2018 as a sub-brand of Nubia Technology, itself an affiliate of ZTE Corporation. REDMAGIC focuses on developing gaming-oriented smartphones. The brand competes with other gaming phone brands, such as Asus's ROG Phone and Xiaomi's Black Shark.

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History

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Founding and early years (2018–2019)

REDMAGIC was established in April 2018 by Nubia Technology to target the gaming smartphone market.[1] Its first device, the REDMAGIC Phone, had a design with RGB lighting and an ergonomic build.

The REDMAGIC Mars was released in early 2019, introducing shoulder triggers and liquid cooling technology.[2] The device received the Best of CES 2019 awards from tech media such as Android Authority, Android Headlines[3] and PCMag[4]

Expansion and innovation (2020–2023)

The REDMAGIC 5G in 2020 was one of the first smartphones in the world to have a 144 Hz refresh rate display, an internal cooling fan and 5G connectivity.[5]

The subsequent REDMAGIC 6 series, launched in 2021, is the first smartphone to include a display with a 165 Hz refresh rate, as well as an improved cooling fan (up to 18,500 Tr/min instead of 16,000).[6]

By 2023, the REDMAGIC 8 Pro featured Qualcomm's Snapdragon 8 Gen 2 chipset and a 6000mAh battery, highlighting the company's commitment to high performance and extended gaming sessions.[7]

Towards the end of 2023, REDMAGIC unveiled the REDMAGIC 9 Pro, featuring Qualcomm's Snapdragon 8 Gen 3 chipset, a 6,500 mAh battery and the ICE 13 cooling system capable of lowering down the device temperature by up to 18 °C.[8]

Latest developments (2024)

In November 2024, REDMAGIC launched the REDMAGIC 10 Pro, a device powered by the Snapdragon 8 Elite processor. It has a 144 Hz AMOLED display, customizable shoulder triggers, and an advanced cooling system, ICE-X.[9]

Glasses-free 3D

In 2024 they launched the RedMagic Tablet 3D Explorer Edition geared more for entertainment with an Autostereoscopic display, dual 3D cameras and eye-tracking.[10]

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Product lineup

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REDMAGIC smartphones are designed with gaming features, including shoulder triggers, cooling systems, and high-refresh-rate displays.

Flagship smartphones

  • REDMAGIC (2018): The brand's debut device, featuring RGB lighting and a cooling system.
  • REDMAGIC Mars (2019): The device features gaming shoulder triggers.[11]
  • REDMAGIC 3 Series (2019): The device introduced an active cooling fan and liquid cooling technology with a 90 Hz refresh rate.[12]
  • REDMAGIC 5G (2020): the device features a 144 Hz refresh rate display.[13]
  • REDMAGIC 6 Series (2021): The device featured a 165 Hz refresh rate display.[14]
  • REDMAGIC 7 Series: This devices includes a display with under display technology.[15]
  • REDMAGIC 8 Pro (2023): It is equipped with Snapdragon 8 Gen 2 and a 6000mAh battery.[16]
  • REDMAGIC 10 Pro (2024): The latest flagship with Snapdragon 8 Elite, 144 Hz AMOLED display, and a 7050 mAh battery.

Gaming Laptops & Tablets

  • In August 2024, REDMAGIC introduced its new gaming laptop, the REDMAGIC Titan 16 Pro.[17]
  • In October 2024, the company launched a new gaming tablet, the Nova Tablet. Powered by Qualcomm Snapdragon 8 Gen 3 chipset, the Nova Tablet boasts a 10.9-inch 144 Hz IPS LCD display and a 10,100 mAh battery.[18]

Accessories

REDMAGIC offers a range of gaming accessories, including:

  • Cooling fans
  • Gaming docks
  • Gaming earbuds
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Market and reception

REDMAGIC's products have been noted for their competitive pricing and gaming-focused innovations. However, reviews often note trade-offs in non-gaming features, such as camera performance and software updates, compared to mainstream flagship smartphones.[19]

The REDMAGIC 10 Pro, in particular, has drawn attention for offering flagship-level gaming performance at a lower price than competitors like the ASUS ROG Phone 9 and Black Shark 6.[20]

See also

References

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