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Sixx

German TV station From Wikipedia, the free encyclopedia

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sixx is a German free-to-air television channel which targets a female audience. It was launched on 7 May 2010 at 8:15pm.

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History

In November 2009, ProSiebenSat.1 Media announced the new women's channel Fem-TV, whose name changed to Sixx at the beginning of February 2010. The name change was intended to establish Sixx as the sixth channel on the remote control, just like other channels do: Das Erste, ZDF, Das Vierte or ProSieben.[1]

In an interview in August 2010 with the industry magazine Kontakter, the then station manager Hofem-Best said that 80 percent of the viewers were women and that the most popular series included Desperate Housewives, Grey's Anatomy and Damages. More in-house productions are currently planned, such as Galileo for women.[2]

Since 2012, the station has also worked with commercial breaks, mostly between 6:00PM and 9:00PM.[3]

In July 2013, the station received a new design and image concept. Animated chicken replaced the real white ones as testimonial.[4]

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Programming

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Source:[5]

German

Foreign

Entertainment

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Audience share

Germany

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References

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