TV3 Plus

TV3 Plus is a Baltic pay television channel owned by the Providence Equity Partners broadcasting to the Russian-speaking community in the Baltic states. It was launched on 1 November 2003 in Latvia.

TV3 Plus

Country	Latvia and Lithuania
Broadcast area	Latvia and Lithuania
Programming
Language(s)	Russian
Picture format	HDTV 1080i (downscaled to 16:9 576i for the SDTV feed)
Ownership
Owner	Providence Equity Partners
History
Launched	November 1, 2003 (2003-11-01) (Latvia) March 3, 2005 (2005-03-03) (Estonia, Original) April 1, 2022 (2022-04-01) (Estonia, Renewed) June 1, 2022 (2022-06-01) (Lithuania)
Closed	March 1, 2022 (2022-03-01) (Estonia, Original) March 10, 2025 (2025-03-10) (Estonia, Renewed)
Replaced by	TV3 Life (Estonia, Original) TV3 Gold (Estonia, Renewed)
Links
Website	http://www.3plus.lv
Availability
Terrestrial
Tet (Latvia)	Channel 20, MUX2 (Pay TV)

Its programming consists of simulcasts of Russian entertainment shows, and benefits from MTG's ownership in STS Media and Peretz.

TV3 Plus is the second most popular Russian channel in Latvia with a viewing share of 5.2% in May 2007, ahead of REN TV Baltic, but after the dominating First Baltic channel.^[1]

TV3 Plus, as with other channels of the All Media Baltics group in the Baltic states, switched to HD broadcasting on 26 July 2018.^{[2][non-primary source needed]}

Since the Russian invasion of Ukraine, from 28 February 2022, TV3 Group has decided to stop rebroadcasting content produced in Russia, providing additional access to Ukrainian and world news channels.^[3]