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Segundamano

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Segundamano is the core brand of the classifieds advertising company Grupo Anuntis-Segundamano. It is a network of local online classifieds in Spain and all Latin America, similar to Craigslist in the US. Segundamano has some 40 years of history, from its origins as a paper weekly magazine in Spain to its current localized websites in Spain, Mexico, Colombia and Argentina.[1]

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History

Segundamano was founded as a free weekly magazine of classified ads in 1978.[2] It was acquired by the Canadian company Trader Classified Media in 1998.[3]

In 2004, Anuntis and Segundamano merged to create the first classifieds company in the Spanish-speaking world: Grupo Anuntis-Segundamano.[4]

The Norwegian Schibsted became main shareholder of Grupo Anuntis-Segundamano in 2006, buying 76% of the company.[5] Schibsted also owns other classified ad websites, which are known in Spain and Latin America as InfoJobs, Coches.net, balçao.com.br or fotocasa.es.

In 2008, Grupo Anuntis-Segundamano decided to stop publishing the paper magazine Segundamano, after 30 years on newsstands,[6] making itself a 100% online media company.

In 2013, Schibsted bought out the other shareholder Primeramá, to become the sole shareholder.[7]

In 2015, the Spanish activities were rebranded to VIBBO.[8] The Mexican activities continue using the Segundamano brand.

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References

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