strike rate

English

Pronunciation

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Noun

strike rate (plural strike rates)

1. (baseball) The number of runs of a batter divided by the number of balls faced.
2. (cricket) The number of runs scored by a batsman per 100 balls faced; the number of balls bowled by a bowler divided by the number of wickets taken.
3. (sales) Sales success as a ratio of the number of customers to the number of potential leads who were approached.
   • 2003, Patrick Forsyth, Marketing Stripped Bare: An Insider's Guide to the Secret Rules, page 77:

     Cold calls are hard work, the strike rate, calling on people out of the blue (even when based on some research), is low.