Scott Samuel "Scooter" Braun is an American businessman, investor, and record executive. He is credited with having discovered and managed Canadian singer Justin Bieber in 2008 and American singer Ariana Grande in 2012, whose success along with other artists under Braun's management led to the establishment of RBMG Records and later, SB Projects, now part of Hybe where he is a board member and senior advisor. Braun has also served in career management for artists including Kanye West, Demi Lovato, J Balvin, Ozuna, Dan + Shay, and the Kid Laroi, among others. He retired from artist management in 2024.