Double feature

Exhibition of two films for the price of one / From Wikipedia, the free encyclopedia

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The double feature is a motion picture industry phenomenon in which theatres would exhibit two films for the price of one, supplanting an earlier format in which the presentation of one feature film would be followed by various short subject reels.

AIP_double_feature.jpg
A poster advertising American International Pictures' double feature of Die, Monster, Die! and Planet of the Vampires.