Myspace
Social networking website / From Wikipedia, the free encyclopedia
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Myspace (formerly known as MySpace) is a social networking service based in the United States. Launched on August 1, 2003, the site was the first social network to reach a global audience and had a significant influence on technology, pop culture and music.[2] The site played a critical role in the early growth of companies like YouTube[3] and created a developer platform that launched the successes of Zynga, RockYou and Photobucket, among others.[4] From 2005 to 2009, Myspace was the largest social networking site in the world.[5][6]
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Screenshot of Myspace in 2017 | |
Type of business | Subsidiary |
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Type of site | Social networking service |
Available in | 14 languages |
Founded | August 1, 2003; 19 years ago (2003-08-01) |
Headquarters | United States |
Area served | Worldwide |
Owner | Viant Technology LLC |
Founder(s) |
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Key people |
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Employees | 150[1] |
URL | myspace |
Registration | Required |
Launched | August 1, 2003; 19 years ago (2003-08-01) |
Current status | Active |
In July 2005, Myspace was acquired by News Corporation for $580 million[7] and, in June 2006, it surpassed Yahoo! and Google to become the most visited website in the United States.[8][9] It generated $800 million in revenue during the 2008 fiscal year.[10] At its peak in April 2008, Myspace and Facebook reached 115 million unique users, but Myspace narrowly lost to the newly emerging Facebook in terms of global users.[11] In May 2009, Facebook surpassed Myspace in its number of unique U.S. visitors.[12] Since then, the number of Myspace users has declined steadily despite several redesigns.[13] By 2019, the site's monthly visitors had dropped to seven million.[11]
In June 2009, Myspace employed approximately 1,600 employees.[14][15] In June 2011, Specific Media Group and Justin Timberlake jointly purchased the company for approximately $35 million.[16] On February 11, 2016, it was announced that Myspace and its parent company had been purchased by Time Inc. for $87 million.[17][18] Time Inc. was in turn purchased by Meredith Corporation on January 31, 2018.[19] On November 4, 2019, Meredith spun off Myspace and its original holding company (Viant Technology Holding Inc.) and sold it to Viant Technology LLC.[20]