Visual merchandising
Marketing technique emphasizing 3D model displays / From Wikipedia, the free encyclopedia
Dear Wikiwand AI, let's keep it short by simply answering these key questions:
Can you list the top facts and stats about Visual merchandising?
Summarize this article for a 10 years old
SHOW ALL QUESTIONS
Visual Merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.[1][2]
Marketing technique emphasizing 3D model displays
Visual merchandising traditionally occurs in brick and mortar stores using a blend of lighting, color combinations, and articles of decor to stimulate an observer and generate interest.[2]