2014 Wisconsin Attorney General election

The 2014 Wisconsin Attorney General election took place on November 4, 2014, to elect the Attorney General of Wisconsin. incumbent attorney general J. B. Van Hollen, first elected in 2006, did not seek re-election to a third term.^[1] After facing no opposition in the primary, Waukesha County District Attorney Brad Schimel defeated Jefferson County District Attorney Susan Happ in the November general election.^[2]

2014 Wisconsin Attorney General Election

← 2010 November 4, 2014 2018 →

Candidate Brad Schimel Susan V. Happ Party Republican Democratic Popular vote 1,211,388 1,066,866 Percentage 51.54% 45.39%

County results Congressional district results Schimel:      40–50%      50–60%      60–70%      70–80% Happ:      40–50%      50–60%      60–70%      70–80%

Attorney General before election J.B. Van Hollen Republican Elected Attorney General Brad Schimel Republican

Republican primary

• Brad Schimel, Waukesha County District Attorney, ran unopposed for the Republican nomination.

Democratic primary

Candidates

Nominee

• Susan Happ, Jefferson County District Attorney^[3]

Elimintated in the primary

• Jon Richards, State Representative^[4]
• Ismael Ozanne, Dane County District Attorney

Endorsements

Susan Happ

County District Attorneys

• Frederick Bourg, Bayfield County
• Angela Barenek, Barron County
• Gary King, Eau Claire County
• Chuck Simono, Forest County
• Mark Fuhr, Price County
• Louis Molepski, Jr., Portage County
• Taavi McMahon, Trempealeau County

Ismael Ozanne

Statewide politicians

• Peg Lautenschlager, former Wisconsin Attorney General
• Vel Phillips, former Wisconsin Secretary of State

County District Attorneys

• Larry Nelson, Iowa County
• Kate Findley, Lafayette County
• Joe DeCecco, Sheboygan County
• Kristi Tlusty, Taylor County

Local politicians

• Joe Parisi, Dane County Executive
• Dave Mahoney, Dane County Sheriff
• Carlo Esqueda, Dane County Clerk of Courts
• Bob Spoden, Rock County Sheriff
• Shawn Pfaff, Fitchburg Mayor

Results

Democratic primary results^[5]

Party		Candidate	Votes	%
	Democratic	Susan Happ	144,367	52.1
	Democratic	Jon Richards	90,101	32.5
	Democratic	Ismael Ozanne	42,555	15.4
Total votes			277,023	100

General election

Polling

Poll source	Date(s) administered	Sample size	Margin of error	Brad Schimel (R)	Susan Happ (D)	Other	Undecided
Marquette University[6]	October 23–26, 2014	1,164 LV	± 3%	43.1%	38.7%	0.9%	17.3%
		1,409 RV	± 2.7%	39.5%	39.5%	1.1%	19.8%
WPR/St. Norbert College[7]	October 18–21, 2014	525	± 4.4%	41%	40%	—	19%
Marquette University[8]	October 9–12, 2014	803 LV	± 3.5%	41.5%	41.5%	—	17%
		1,004 RV	± 3.2%	39.1%	39%	0.2%	21.7%
Marquette University[9]	September 25–28, 2014	585 LV	± 4.1%	40.9%	38.7%	1.1%	19.3%
		801 RV	± 3.5%	36.9%	37.4%	1%	24.5%
Marquette University[10]	September 11–14, 2014	589 LV	± 4.1%	41.9%	40.6%	0.4%	17%
		800 RV	± 3.5%	38.3%	38.7%	1%	22%
Marquette University[11]	August 21–24, 2014	609 LV	± 4.1%	32%	42.5%	0.6%	24.9%
		815 RV	± 3.5%	32.8%	39.5%	0.7%	27.1%

Results

2014 Wisconsin Attorney General Election^[12]

Party		Candidate	Votes	%	±%
	Republican	Brad Schimel	1,211,388	51.54%	−6.28%
	Democratic	Susan V. Happ	1,066,866	45.39%	+3.24%
	Independent	Thomas A. Nelson, Sr.	70,951	3.02%
		Scattering	1,120	0.05%
Plurality			144,522	6.15%	-9.51%
Total votes			2,350,325	100.0%	+11.26%
	Republican hold

By congressional districts

Schimel won 6 of 8 congressional districts, including one that elected a Democrat.^[13]

District	Schimel	Happ	Representative
1st	58%	40%	Paul Ryan
2nd	34%	63%	Mark Pocan
3rd	50%	47%	Ron Kind
4th	27%	70%	Gwen Moore
5th	67%	31%	Jim Sensenbrenner
6th	59%	38%	Glenn Grothman
7th	57%	40%	Sean Duffy
8th	58%	38%	Reid Ribble