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AllHipHop

Hip hop news website founded in 1998 From Wikipedia, the free encyclopedia

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AllHipHop is a hip-hop news website founded by Greg Watkins and Chuck Creekmur in 1998.

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History

The website was founded in 1998 by Greg Watkins and Chuck Creekmur.[1] In 1997, Watkins registered the allhiphop.com domain to promote the artists on Oblique Recordings, a small record label he operated. The website provided music downloads to promote the label's artists. After reaching 30,000 downloads a month, Watkins struck deals with eMusic and other retailers to sell downloads.

Creekmur, a freelance journalist, had launched a website, tantrum-online, in New York City. After merging the companies, they adapted Trantrum's exclamation point logo for AllHipHop.[2] By 2004, the business generated enough revenue for Watkins and Creekmur to work full-time on the website. In 2007, the revenue exceeded US$4 million.[3]

On August 12, 2017, AllHipHop announced a partnership with Maven, a company based in Seattle, to manage its entire digital media platform.[4]


Figures from May 2008[needs update] show it attracted over 37 million page views a month.[5]

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Accolades

In 2006, AllHipHop won the Rising Stars Award from Black Enterprise magazine.[6]

Essence magazine dubbed AllHipHop "the CNN of hip-hop" in 2008.[7]

References

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