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Alt for Damerne
Danish women's magazine From Wikipedia, the free encyclopedia
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Alt for Damerne (stylized as ALT for Damerne; Danish: Everything for the Ladies) is a Danish language weekly women's magazine published in Copenhagen, Denmark. It has been in circulation since 1946.
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History and profile
Alt for Damerne was established in 1946.[1][2] Its founder was Dan Folke, a composer.[3] The magazine is part of the Egmont Group and is published on a weekly basis by Egmont magasiner AS,[4][5] a subsidiary of the group.[6] The headquarters of the magazine is in Copenhagen.[7] The weekly targets women 25–49 years who have high-income and are well-educated.[8][9] It covers latest news on fashion, beauty, interior design, food, beverages and home furnishing.[7] However, during the 1970s the magazine covered mostly political news and investigative reports.[1]
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Circulation
Alt for Damerne sold 75,000 copies in its first year.[3] In 1950 the circulation of the magazine became 200,000 copies.[3]
Its circulation was 89,000 copies in 2001[10] and 86,000 copies in 2003.[6] The magazine was the tenth best-selling magazine in Denmark in 2006 with a circulation of 83,800 copies.[11] In February 2007 its circulation was 75,273 copies.[12] During the first half of 2007 the circulation of the weekly was 76,010 copies.[8] It fell to 75,300 copies in the last six months of 2007.[5] The magazine had a circulation of 73,000 copies in 2008.[13] It fell to 66,000 copies in 2009[14] and to 61,059 copies in 2010.[15] The circulation of the magazine was 55,386 copies in 2011 and 49,415 copies in 2012.[15] The weekly had a circulation of 44,604 copies between July and December 2013, making it one of the ten best-selling magazines in Denmark.[16]
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See also
References
External links
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