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Brian Robbins

American film producer (born 1963) From Wikipedia, the free encyclopedia

Brian Robbins
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Brian Robbins (born Brian Levine, November 22, 1963) is an American film producer, director, and executive. He is the Co-CEO of Paramount Global; President and Chief Executive Officer of Paramount Pictures and Nickelodeon; and Chief Content Officer, Movies & Kids & Family, Paramount+. As President & CEO of Paramount Pictures, Robbins oversees the filmed entertainment division's creative strategy and worldwide business operations including Paramount Pictures, Paramount Animation, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group.[1]

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Early life

Robbins was born on November 22, 1963 in New York City and raised in the Marine Park, Brooklyn neighborhood. Robbins was born to a Jewish family. His father is the actor Floyd Levine.[2] When he was 16, he moved with his family to Los Angeles.[3] He graduated from Grant High School in 1982.[4]

Career

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Following his father into acting,[2] Robbins made his television debut on an episode of Trapper John, M.D.[4] He guest starred on a number of television series and had a recurring role on General Hospital.[4] As an actor, he is perhaps best known for his role as Eric Mardian on the ABC sitcom Head of the Class.[4] He also hosted the children's version of the TV game show Pictionary in 1989. In the 1990s, Robbins started producing the show All That and its spin-offs on Nickelodeon.[2] He has produced several sports films including Coach Carter and Hardball (2001). He produced Smallville and also One Tree Hill. He has often collaborated with producer Michael Tollin.[2] Robbins is the founder of AwesomenessTV, a YouTube channel aimed at teenagers. The channel spun off into a TV series, on which Robbins served as executive producer.[5] DreamWorks Animation acquired the company in 2013.[6] On February 22, 2017, following NBCUniversal/Comcast's acquisition of DreamWorks Animation, Robbins stepped down as AwesomenessTV's CEO, ending his five-year run with the company.[7]

Robbins first joined Paramount in 2017 as the first president of Paramount Players, after which he became president of Nickelodeon in 2018, and then president of Kids & Family Entertainment, for ViacomCBS (now Paramount).[8] On October 1, 2018, he left his position as the president of Paramount Players after Viacom chose him to be the president of Nickelodeon, ending his 16-month run at the studio.[9] Despite leaving the studio, he remained involved with Paramount Players division Nickelodeon Movies.[10]

Robbins became head of Paramount Pictures in September 2021.[11][12] In this role, he is focused on driving Paramount's multi-platform strategy and theatrical success through a diversified portfolio of films. Robbins is also at the forefront of securing strategic filmmaker partnerships to expand the studio's global franchise business across live-action features, animation, consumer products and themed entertainment.[13][14][15][16][17] Robbins brings unique experience and an unconventionally diversified and entrepreneurial background, with vast experience on both the business and creative sides of the industry including as an actor, writer, producer, director and company founder; poising him to help lead an entertainment entity at the scale of Paramount Global.

As President and CEO of Paramount Pictures, Brian Robbins has overseen the expansion and revitalization well-known franchises such as Transformers, Sonic the Hedgehog, Mission: Impossible, A Quiet Place, Scream, Teenage Mutant Ninja Turtles, and PAW Patrol, with the latter two earning a combined $2.5 billion in consumer products revenue in 2023 alone.[18] Robbins has emphasized allowing intellectual property-driven brands to drive other lines of business, particularly consumer products. Robbins has been instrumental in leading a multi-platform franchise strategy including greenlighting both a third Sonic The Hedgehog film and the spinoff series Knuckles. Most recently, Sonic the Hedgehog 3 surpassed the $405 million box office record of the previous film and the film franchise surpassed $1.2 billion in worldwide box office gross across its three movies.[19] Following its debut, Knuckles, in its first 28 days streaming on Paramount+, earned over 11 million total global hours and is the #1 Kids & Family series ever in terms of hours.[20]

Under Robbins' tenure, Paramount Pictures has to-date earned over $6B in worldwide box office gross and boasted numerous #1 hits, including Top Gun: Maverick, the studio's biggest film ever. In 2024, Robbins oversaw the theatrical release of five #1 openings, including Sonic The Hedgehog 3, Smile 2, Bob Marley: One Love, Mean Girls, and IF.

Robbins has been recognized for his strategic approach to theatrical release windows relative to streaming.[21] As an example of this, he shifted the release strategy of Smile from streaming to theatrical, with Smile becoming the top-grossing original horror film of that year and becoming the studio's third most profitable film in a decade.[22] ' Robbins has also strengthened Paramount Animation and Paramount's consumer products division through the success of Teenage Mutant Ninja Turtles and PAW Patrol. Robbins has emphasized allowing intellectual property-driven properties to drive other lines of business, particularly consumer products.[18]

On April 29, 2024, Robbins, along with George Cheeks and Chris McCarthy, became co-CEOs after Bob Bakish stepped down from his role.[23]

Robbins is a board member of the Motion Picture Association; a member of the Academy of Motion Picture Arts and Sciences; sits on the board of trustees for the AFI and is the recipient of a Directors Guild Award, a Peabody Award, and the Pioneer Prize from the International Academy of Television Arts and Sciences.[24]

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Personal life

He married publicist Laura Cathcart and they had two sons together before divorcing in 2013. He married stylist Tracy James in 2014.[25] They have a daughter, and live with his sons in the Hancock Park neighborhood of Los Angeles.[25][26]

Filmography

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Film

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Producer only

Acting roles

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Television

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Executive producer only

Thanks credits

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Awards and nominations

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References

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