Chad Mureta

Chad Mureta is an American entrepreneur, author, and mobile app expert.^[1][2][3][4] He founded Empire Apps, and co-founded T3 Apps, Best Apps and Project EVO.^{[5][6][7][8][9]}

Chad Mureta
Chad Mureta
Born	(1981-06-16) June 16, 1981 (age 44) Vermont, USA
Occupation(s)	Author of App Empire CEO of App Empire
Website	appempire.com

Early life

Chad Mureta was born and raised in Vermont, US.^[10]

Career

Mureta ventured into entrepreneurship by owning a newspaper company and engaging in real estate investments.^[4] In 2006, he established a real estate agency in Myrtle Beach, South Carolina, where he navigated through challenges posed by the housing market crash.^{[11][4][12][13]}

In January 2009, Mureta faced an accident when his truck flipped four times after hitting a deer, resulting in severe damage and nearly severing his left arm.^{[10][14][15][11]} This incident led to two major surgeries and an 18-month recovery period, resulting in nearly $100,000 in hospital bills.^[2] While in the hospital, a friend gave Mureta a newspaper article about mobile app millionaires, sparking his interest in mobile app development.^[2]

Mureta borrowed $1,800 to launch his first app, "Fingerprint Security-Pro", which simulated fingerprint-scanning technology.^[16][17] The app gained visibility in the App Store, reaching number 27 in 2011 and generating revenue over $500,000.^[2][4]

Subsequently, he developed over 50 apps that have been downloaded more than 150 million times worldwide.^[18][19][20]

In 2012, Mureta authored "App Empire: Make Money, Have a Life, and Let Technology Work for You", published by John Wiley & Sons.^{[21][22][17][13]} The book chronicles Mureta's journey from a real estate agent to appreneur, providing a non-technical guide to starting a mobile app business.^[23][13][24]

In July 2012, Mureta was featured on 60 Minutes in an interview titled "The App Revolution," discussing the implications of the app industry's growth.^[25]

During a BBC interview in October 2015, Mureta discussed his near-death experience and his company, App Empire, which brings in $3m to $5m in revenue every year.^[14]

In February 2018, Project EVO launched an Indiegogo campaign, hitting $1 million in funding by November 18, 2018.^[26]

Mureta was interviewed by Tony Robbins in a special titled, "How To Create An App Empire".^[27][28][29]

Philosophy

Mureta believes in understanding the marketplace to come up with app ideas and then outsourcing the actual programming.^[4] Mureta created the first Emoji app in two weeks.^[7][11][30] Within six days of release, it was averaging $500 per day and was No. 1 on the App Store's productivity category and No. 12 in the top free overall category.^[2][31]

Mureta runs most of his business from his iPhone/iPad, including managing his employees, looking at his apps' daily stats and rankings, and surveying the app market.^[22][32] He has used the app business as a means to work less and to use more time to travel.

Personal life

Mureta resides in the United States.