DWUB

DWUB (98.7 FM), broadcasting as Z Radio 98.7, is a radio station owned and operated by Sphere Entertainment (formerly known as Benguet Broadcasting Corporation). The station's studio, offices and transmitter are located at the AMS Bldg., University of Baguio, Gen. Luna Rd., Baguio.^{[1][2][3][4][5][6]}

Z Radio (DWUB)

Baguio
Broadcast area	Benguet, La Union and surrounding areas
Frequency	98.7 MHz
Branding	Z Radio 98.7
Programming
Languages	Ilocano, Filipino
Format	Contemporary MOR, OPM, Talk
Ownership
Owner	Sphere Entertainment
History
First air date	November 6, 2006 (2006-11-06)
Call sign meaning	University of Baguio
Technical information
Licensing authority	NTC
Power	5,000 watts
ERP	10,000 watts

History

Z Radio was established in November 2006 as a radio outlet of the University of Baguio. A few years later, it enhanced its programming to serve the public outside the campus. It aired talk programming in the morning and Top 40 format throughout the rest of the day. In 2019, it switched to a mass-based format.