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Dimers
Sports betting analytics platform From Wikipedia, the free encyclopedia
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Dimers is a sports betting analytics platform that provides predictive tools, data-driven insights, news, and betting content for sports fans and bettors.[1][2] Operating under the umbrella of Cipher Sports Technology Group,[3][4] Dimers has offices in New York and Melbourne.[5]
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History
Dimers.com was launched on August 1, 2020, shortly after its parent company Cipher Sports Technology Group was formed through the merger of two Australian companies: iRival Media and Hypometer Technologies.[6] iRival Media, founded in October 2019 by Adam Fiske and Nick Slade, focused on delivering content to the sports betting market.[7] Hypometer Technologies, established in 2015 by Katie Prowd and Darryl Woodford, specialized in predictive analytics and machine learning for sports.[7][8]
Dimers’ data has been cited by publications such as Sports Illustrated,[9] USA Today,[10] and The Arizona Republic.[5]
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Products and Services
Dimers offers a suite of tools based on machine learning and content aimed at enhancing the sports betting experience:
Partnerships and Collaborations
In 2020, Dimers partnered with SportCaller to offer free-to-play games, aiming to drive customer acquisition and engagement for U.S. sportsbooks.[14] The joint venture’s initial launch focused on the NBA Finals.[14]
In 2023, Dimers collaborated with MLS to provide sports betting content on MLSsoccer.com, including predictive analytics and editorial pieces to assist fans in making informed betting decisions.[3][15][16]
Awards
References
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