Erling Persson

Erling Persson (21 January 1917 – 28 October 2002) was the founder of H&M (Hennes & Mauritz).^[1][2] He got the idea following a post-World War II trip to the United States: he was impressed by the country's efficient, high-volume stores.^[2]

Erling Persson
Born	(1917-01-21)21 January 1917 Borlänge, Sweden
Died	28 October 2002(2002-10-28) (aged 85) Stockholm, Sweden
Known for	Founder of H&M
Children	Stefan Persson Lottie Tham
Relatives	Karl-Johan Persson (grandson) Charlotte Söderström (granddaughter) Tom Persson (grandson)

He established the company in Västerås, Sweden, in 1947 selling women's clothing, calling it Hennes, Swedish for "hers." In 1968, Persson acquired the premises and inventory of a Stockholm hunting equipment store named Mauritz Widforss. In 1982, his son, Stefan Persson took over as the managing director, and today is the chairman of the board.^[2] The Persson family owns about 47% of the company and has a 74% voting rights.^[3] He died in Stockholm on 28 October 2002.