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Firebox.com
From Wikipedia, the free encyclopedia
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Firebox is an online retailer based in London, England, that was created in 1998 as hotbox.co.uk, an internet retailer founded by university friends Michael Acton Smith and Tom Boardman.[1] Their inventory covers many different products from homewares, lifestyle accessories, unique tech, and unusual alcohol gifts.
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History
Two friends in college, Michael Acton Smith and Tom Boardman decided that they had a good idea for a new drinking game – the Shot Glass Chess Set. The idea prompted them to create a completely online company where people could purchase this and other obscure but “cool” products. The idea was to create a site where the public could meet with original and interesting products. They began in Cardiff, Wales as hotbox.co.uk, then in 1999 moved to London and relaunched as Firebox.com.[2]
Most of the products sold on Firebox are skewed towards people who are into obscure or abstract items that are unique and hard to come by otherwise.[3] The site states: "We're very selective though - so only the most original, most exciting products get picked".[4]
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External links
- Firebox
- List of Awards and Reviews Archived 2013-10-21 at the Wayback Machine
References
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