GoMo
Mobile telephone flanker brand From Wikipedia, the free encyclopedia
GoMo (or GOMO) is the name of three independently operated, [1][2][3] online-only mobile telephone flanker brands. Although they share the same name and digital-only business model, GoMo services are operated independently under different parent companies in various countries.
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Product type | Mobile telecommunications |
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Owner | Independent: Eir (Ireland), Salt Mobile (Switzerland), Singtel subsidiaries (Singapore, Thailand, Philippines, Australia), Epic Ltd. (Cyprus) |
Country | Operates in Ireland, Switzerland, Singapore, Thailand, Philippines, Cyprus |
Introduced | 2019 |
Related brands | Singtel, Iliad (company), Epic (Cyprus) |
Markets | Ireland, Switzerland, Singapore, Thailand, Philippines, Cyprus |
Website |
GoMo primarily offers SIM-only mobile services with online sign-up, app-based account management, and no in-person customer service. [4] While the brand markets itself as digital-only, in some countries such as the Philippines, SIM cards are also distributed through physical retail outlets (e.g., convenience stores and malls). [5]
History and Market Presence
- GOMO Singapore was the first to launch, on 25 March 2019, using the Singtel mobile network. [3]
- GOMO Thailand was launched in May 2020 and is operated by Advanced Info Service (AIS), a partly-owned Singtel subsidiary. The service was marketed with a low-cost, app-based subscription model. [6]
- GOMO Philippines launched on 1 October 2020, and is operated by Globe Telecom, another partly-owned Singtel subsidiary. It became the country’s first fully digital telco and surpassed 1 million subscribers by 2021. [7]
- GoMo Ireland was launched on 15 October 2019, using the Eir mobile network. It gained attention for its €9.99 unlimited plan and had over 250,000 customers by October 2020.[1] [8]
- GoMo Switzerland launched on 16 November 2021 using the Salt mobile network. Like its Irish counterpart, it offered digital-only, low-cost SIM plans. [9]
- GoMo Cyprus launched in November 2024 and is a trading name of Epic Ltd., one of Cyprus’s major mobile operators. Unlike the other GoMo brands, it is not affiliated with Singtel or Iliad. GoMo Cyprus debuted with a €5.99/month promotional plan, later rising to €9.99/month. [2]
- GoMo Australia was operated by Optus, a wholly-owned subsidiary of Singtel. The service launched in 2020 [10] but stopped accepting new customers on 1 June 2023, and all services officially ceased on 15 December 2023. [11]
Products and services
Summarize
Perspective
Ireland
GoMo Ireland offers a single SIM-only post-paid mobile plan that includes:
Switzerland
GoMo Switzerland offers a SIM-only plan that includes:
GoMo
- Unlimited local calls and SMS
- Unlimited domestic 4G/5G data
- Promotional price of CHF 9.95/month for the first 50,000 customers now (30.04.2025) CHF 12.95/ Month
GoMo+
- Unlimited local calls and SMS
- Unlimited domestic 4G/5G data + 3GB Europa
- Sold until 29.04.2025 for CHF 14.95/ Month
GoMo Europe
- Unlimited local calls and SMS
- Unlimited domestic + europa 4G/5G data (20GB Highspeed)
- Price CHF 19.95/ Month
The service is provided by Salt and positioned as a budget digital offering. [17]
Singapore
GOMO Singapore provides contract-free SIM-only plans with varying data and roaming options. As of 2025, their popular plan includes:
- 300 GB of 5G+ data
- 800 local minutes and 800 SMS
- 10 GB of roaming data to selected destinations (e.g., Malaysia, Indonesia)
Plans are app-managed and start from S$14.33/month. [4]
Thailand
GoMo Thailand, operated by AIS, offers digitally managed SIM-only plans such as:
- Unlimited data at speeds up to 10 Mbps
- Unlimited calls to other AIS numbers
- Monthly fee of THB 299
All sign-up and account management is via the GOMO Thailand mobile app. [6]
Philippines
GOMO Philippines offers prepaid SIM-only plans with no expiry on data. Popular offers include:
- 30 GB of data for ₱399
- 25 GB with 100 minutes + 500 texts for ₱299
Users can convert data into call minutes or SMS using the app (“Mo Creds”).
The service is fully digital, with SIMs available online and in physical retail outlets. [5]
Cyprus
GoMo Cyprus, operated by Epic Ltd., provides a single SIM-only plan that includes:
- Unlimited national calls and SMS
- Unlimited 5G mobile data, with a fair use limit of 100GB per month (after which speeds are reduced with no extra charge)
- 14 GB of EU/EEA roaming data, in line with the "Roam Like at Home" policy and GoMo’s fair usage policy
- Fixed monthly price of €9.99 (launched at €5.99 for early users)
Services are managed online via the GoMo portal; no physical support centers are offered. [2]
Customer service
GoMo does not provide customer support through phone lines or in-person service centers. Instead, all assistance is handled through digital channels such as live chat, email, mobile apps, and official social media platforms. This online-only support model is consistent with GoMo’s digital-first approach across all operating countries.[21][22][23]
References
External links
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