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Greenlit Brands
Australian retail company From Wikipedia, the free encyclopedia
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Greenlit Brands, formerly Steinhoff Asia Pacific Group, is the Australian subsidiary of Ibex Topco B.V. It owns the furniture retailers Fantastic Furniture and Freedom Furniture .
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History
Steinhoff International acquired South African company Pepkor in November 2014.[1]
In October 2016, Steinhoff Asia Pacific announced it would acquire Fantastic Holdings for A$361 million. Fantastic Holdings included the chains Fantastic Furniture, Plush, Le Cornu and Original Mattress Factory.[2]
In September 2018, Steinhoff Asia Pacific rebranded as Greenlit Brands to distance itself from the controversy surrounding its parent company.[3]
In November 2019, Greenlit announced it would sell its entire general merchandising division to private equity firm Allegro Funds. The deal included Best & Less, Harris Scarfe and Postie.[4][5]
In October 2021, Greenlit sold its Plush sofa business to Nick Scali Furniture for $110 million.[6] In June 2022, Greenlit sold its Original Mattress Factory retail business.[7]
In April 2023, LK Group's Queens Lane Capital investment arm purchased Snooze from Greenlit Brands, along with its FutureSleep bedding manufacture and G&G furniture import and wholesale subsidiaries.[8][9]
In June 2025, Amart Furniture announced it would acquire the Freedom business.[10]
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Brands
Former
- Best & Less – Discount retailer. Sold in November 2019 to Allegro Funds.[5]
- Postie – New Zealand clothing chain. Sold in November 2019 to Allegro Funds.[5]
- Harris Scarfe – Homewares and manchester chain. Sold in November 2019 to Allegro Funds.[5]
- Plush – Think Sofas – Acquired in October 2016 and sold in October 2021 to Nick Scali Furniture.[2][6]
- Original Mattress Factory – Acquired in October 2016 and sold in June 2022.[2][7]
- Snooze – Founded in 1974 as Capt'n Snooze. Sold to Queens Lane Capital in April 2023.[8]
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References
External links
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