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Kweichow Moutai
Chinese baijiu distillery From Wikipedia, the free encyclopedia
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Kweichow Moutai Co. Ltd. (Chinese: 贵州茅台酒股份有限公司), commonly referred to as Kweichow Moutai (Chinese: 贵州茅台; pinyin: Guìzhōu Máotái), is a Chinese company specializing in the production, sale, and distribution of Maotai liquor, a particular style of jiangxiang (Chinese: 酱香; lit. 'sauce aroma') baijiu.[3]
 | This article contains promotional content. (November 2023) |
Since the establishment of the company in its modern form in 1951, Kweichow Moutai has become a recognized brand of baijiu both within China and abroad, gaining attention from politicians and businessmen. The spirit is often presented at large diplomatic events with foreign dignitaries such as welcome dinners for US President Nixon's 1972 visit to China, as well as Xi Jinping's and Barack Obama's 2013 bilateral meeting in California. At a state dinner with Deng Xiaoping, US diplomat Henry Kissinger was quoted as saying, "I think if we drink enough Moutai, we can solve anything.”[4]
Sitting at 181 on Fortune 500 China, the distillery is the largest non-technology company in China and the most valuable spirits brand worldwide[5] having surpassed the British multi-national spirits conglomerate Diageo in 2017.[6]
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History
The company's A-shares were listed in the Shanghai Stock Exchange in 2001. Since then it was one of the first Chinese listed companies whose share price had exceeded CNY100. The price reached CNY803.5 in 2018[7] and over CNY1000 in 2019.
Kweichow Moutai and Camus started the cooperation in 2004, and Camus became the worldwide exclusive distributor of Moutai products for the duty-free market.[8]
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Corporate affairs
The key trends for Kweichow Moutai are (as of the financial year ending 31 December):[9][10]
References
External links
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