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Leena Singh
Indian fashion designer From Wikipedia, the free encyclopedia
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Leena Singh is an Indian fashion designer. She is the owner of Ashima-Leena, an Indian luxury brand.
Career
Leena Singh worked as a lawyer before turning to fashion design.[1] She built the luxury brand Ashima-Leena with her sister-in-law, Ashima.[2]
In 2010, she was the official designer for the Commonwealth Games 2010 held in New Delhi.[3] In 2016, her label Ashima-Leena launched Fragrance of Persia, a collection inspired in Persians clothes.[4] In 2018, Singh launched a couture collection called Khwabeeda in an event in Delhi, exploring contemporary and antique textile crafting weaves.[5] In 2018, Leena Singh showcased a reversible shawl with the purpose of highlighting the artwork of weavers.[6] In 2020, Leena Singh, with the fashion designer Rina Dhaka, supported an initiative to repurpose fashion waste into articles like masks, bed sheets, or pillow covers.[7]
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Style
Leena Singh looks for designs that are both traditional and contemporary.[4] She claims that good clothes can be an empowering tool for women.[1] Her brand has pursued to recreate the sense of Mughal royalty.[5][8][9]
See also
References
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