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Meovv
South Korean girl group From Wikipedia, the free encyclopedia
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Meovv (pronounced "Meow"; Korean: 미야오; RR: Miyao, stylized in all caps) is a South Korean girl group formed and managed by The Black Label. The group consists of five members: Sooin, Gawon, Anna, Narin, and Ella. They debuted on September 6, 2024, with the release of their digital single "Meow".
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Name
The group's name, Meovv, is an acronym for "My Eyes Open VVide".[2] Member Ella responded to expressing the team name's "W" with two 'V's, saying, "I wanted to give visual fun," and "I liked it better because it felt like it represented each of the members."[3]
History
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Pre-debut activities and formation
Most members of Meovv held experience in entertainment, modeling, music, and dance, prior to their acceptance into The Black Label. American model Ella Gross entered the industry at age two and has been featured on several fashion campaigns such as Zara, H&M, and GAP.[4][5] Gawon was a former YG Entertainment trainee and a former model who starred in Adidas ads.[6][7] Japanese member Anna Tanaka started her career as a child model and was an exclusive model for Seventeen Japan from October 2019 to December 2021.[7]
In March 2024, the agency announced its plans to launch a new girl group in the first half of 2024.[8] In March, it was revealed that The Black Label applied for the trademark "Méovv" across multiple categories, suggesting its potential use for their new girl group.[6]
2024–present: Introduction and debut
On August 16, 2024, The Black Label launched official social media accounts and posted animated teasers for their first girl group.[9] These teasers also featured a large black cover being taken off a building, revealing five giant black cats sitting atop, hinting at the groups potential number of members.[9][10] On August 19, The Black Label released a special teaser on Twitter, announcing that the agency would release content on August 21.[11] That same day, The Black Label posted a video about Ella Gross on their official YouTube channel, making her the first member of Meovv to be revealed.[12] Gawon was revealed on August 23,[13] followed by Sooin,[14] Anna,[15] and Narin,[16] each after two days intervals. Thereafter, The Black Label announced that Meovv had signed a partnership contract with Capitol Records ahead of their debut.[17]
A video trailer and announcement posters featuring all five members were released on September 4, 2024, alongside the announcement of the release of the group's debut digital single, "Meow".[18] On September 6, the single was released alongside its music video.[19] The group's second single, "Toxic", was released on November 18.[20]
Meovv's first EP, My Eyes Open VVide, was announced on April 14, 2025.[21] A track from the EP, "Hands Up", was pre-released on April 28,[21] and gave the group their first music broadcast trophy since debut on M Countdown on May 8,[22] while the EP's lead single, "Drop Top", was released alongside the EP on May 12.[23] The group released their first Japanese single, "Me Me Me", on July 29, which also serves as a promotional track for the Japanese cosmetics brand Kao.[24]
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Endorsements
In February 2025, Meovv was selected as brand ambassador of the beauty brand L'Oréal Paris.[25] On July 29, 2025, the group was introduced as brand ambassador for Kao Corporation's new hair care product "MEMEME", which was launched on that date with the release of the song of the same name - which was announced as the group's first Japanese single under Universal Music Japan.[24]
Members
Discography
Extended plays
Singles
Korean singles
Japanese singles
Other charted songs
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Videography
Music videos
Other videos
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Filmography
Web shows
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Live performances
Music festivals
Awards shows
Other live performances
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Awards and nominations
Notes
References
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