Mighty Hoopla

Mighty Hoopla is a yearly outdoor music festival in London, and Europe's largest LGBTQ+ music festival.^[2] It is known for including performances and DJ sets by drag performers in its programming.

Mighty Hoopla
Flo at Mighty Hoopla in 2023, which took place in Brockwell Park
Location(s)	Butlins in Bognor Regis (2016), Victoria Park, Tower Hamlets (2017), Brockwell Park (2018 - present)
Years active	2016 – present
Capacity	25,000[1]

History

It was founded by Glynn Fussell and Jamie Tagg, organisers of clubnight Sink The Pink,^[2][3][4] DJ and radio presenter Sean Rowley, and Ally Wolf.^[5] The first event was held in 2016 at Butlins in Bognor Regis on the south coast, before moving to Victoria Park, Tower Hamlets in 2017, and then Brockwell Park in South London from 2018.^[6] In 2023 Superstruct Entertainment bought a majority stake in the festival.^[7]

The Butlins version of the festival was revived as The Mighty Hoopla Big Weekender from 2022 until 2024.^[8][9] In 2025 the Big Weekender moved to the Mediterranean island of Malta, with venues in multiple locations including Cafe Del Mar in Saint Paul's Bay, Little Armier Beach in Mellieħa, and Gianpula Village on the outskirts of Rabat.^[10]

The festival is known for including performances and DJ sets by drag performers. At the 2024 edition this included Jodie Harsh, David Hoyle, Tia Kofi, and Ginny Lemon.^[11]

In October 2024, the festival's majority owner Superstruct Entertainment was bought by private-equity and investment company KKR. In May 2025, amidst backlash against it and other Superstruct-owned music companies such as Field Day and Boiler Room, Mighty Hoopla issued a statement saying that it stands in opposition of the "unethical investments" of KKR.^[12]

During her set at the 2025 edition of the festival, former Little Mix member Jade Thirlwall made headlines by leading the audience in an "anti-J.K. Rowling" chant in reference to the writer having made and shared what The Independent called: "numerous posts containing hateful rhetoric toward the trans and non-binary communities".^[13][14]

Lineups

Date	Location	Artists
26-29 February 2016	Butlins, Bognor Regis	En Vogue, Hercules & Love Affair, Sister Sledge, Corona, Rozalla, Baby D[15]
4 June 2017	Victoria Park, London	All Saints, Snap!, Charlotte Church's Late Night Pop Dungeon,[6] Alma,[16] Sophie Ellis-Bextor, Will Young, Years & Years, Artful Dodger, Fleur East,[17] S Club 3, Raye, Girli[18]
3 June 2018	Brockwell Park, London	TLC,[19] Lily Allen, Melanie C, Louise, Vengaboys, B*Witched, MNEK, Nimmo[20] Louisa Johnson, Belinda Carlisle[21]
8 June 2019	Brockwell Park, London	Chaka Khan, Kate Nash,[22] All Saints, Bananarama, Liberty X, Samantha Mumba, Jamelia, Tove Lo,[23] Confidence Man, Crystal Waters, Ultra Naté, Livin Joy, Artful Dodger[22]
4 September 2021	Brockwell Park, London	Atomic Kitten, Cheryl, Kathy Sledge, Gabrielle, Alexandra Burke, Raye, Becky Hill, Honeyz, Lava La Rue[24] En Vogue, Eve, C&C Music Factory, Whigfield[25]
3-4 June 2022	Brockwell Park, London	Blue, Natalie Imbruglia, Anastacia, Steps, Sugababes, Kim Wilde, Cascada, Jayda G, Basement Jaxx, Self Esteem, Jessie Ware, Kate Nash, Macy Gray, Katy B[26]
3-4 June 2023	Brockwell Park, London	Kelly Rowland, Years & Years, Confidence Man, Kelis, Natasha Bedingfield, Beverley Knight, Sophie Ellis-Bextor, Soul II Soul, Vengaboys, Shola Ama, Jamelia, Jayde Adams, Artful Dodger, Snap!, Flo,[27] Aqua, Jake Shears, Michelle McManus, Loreen, Clea, Nadine Coyle, Lisa Scott-Lee, Liberty X, Nicola Roberts & Kimberley Walsh (Guest appearance with Years & Years)
1-2 June 2024	Brockwell Park, London	Nelly Furtado, Jessie Ware, En Vogue, Rita Ora, Bananarama, JoJo Siwa, Claire Richards, B*witched, Hercules & Love Affair, Artful Dodger, Alison Goldfrapp, Rachel Stevens, The Veronicas, Delta Goodrem, Louise, Shaznay Lewis, Cher Lloyd, Eve, Rebecca Black, Bambie Thug, Nakhane[11]
31 May-1 June 2025	Brockwell Park, London	Saturday - Ciara, Jade, Jojo, Craig David (special guest with Jojo), Jamelia, Daniel Bedingfield, G Flip, Amy Studt, Booty Luv, Jimbo, Mutya Buena, Artful Dodger, Daphne and Celeste[28] Sunday - Kesha, Loreen, Erika Jayne, Kate Nash with the Royal Philharmonic Concert Orchestra, Heidi Montag, Lemar, Lulu, Vengaboys, Tayce, Pixie Lott[28]