Monopoly Go!

Monopoly Go! is a 2023 mobile board game developed and published by Scopely. It was released for Android and iOS devices on April 11, 2023.^[2] It is based on the board game by Hasbro. With over 150 million downloads, the mobile game has generated $5 billion in revenue since its launch in April 2023.^[3]

Monopoly Go!
App icon with Mr. Monopoly
Developer(s)	Scopely
Publisher(s)	Scopely
Director(s)	Massimo Maietti
Series	Monopoly
Engine	Unity[1]
Platform(s)	Android iOS
Release	April 11, 2023
Genre(s)	Board game
Mode(s)	Single-player

Gameplay

Monopoly Go! is a single-player mobile board game video game that mixes elements of the classic Monopoly board game with some light mid-core mechanics. Monopoly GO! takes place in a mildly sociable environment. The player travels their board by themselves and starts out with ownership of every property.^[4]

A recurrent mini-game called Treasure Hunting is another aspect of Monopoly Go that allows the player to find hidden objects for rewards. Like other events, these mini-games are themed and only playable for a short period of time—usually a few days. All Treasure Hunts revolve around the basic gameplay of tapping squares on a grid to reveal objects. The player needs special tokens called "pickaxes" or "shovels" in order to uncover the squares.^[5]

Reception

Reviewers criticized various aspects of Monopoly Go!. Rachel Mogan from Android Central praised the game's appealing visuals, smooth gameplay, and impressive sound. However, she stated that it is "abundantly clear that Monopoly GO! is one of the many mobile games designed for the sole purpose of making as much money as it possibly can".^[6] Writing for Destructoid, CJ Andriessen criticized the game for having intrusive in-game ads.^[7]

Sales

By November 2023, Monopoly Go generated more than $1 billion in revenue, becoming the biggest mobile game launch of 2023. Scopely also added that Monopoly Go is bringing in more than $200 million every month for the company.^[8] By March 2024, the game generated $2 billion in revenue just 10 months after launch and three months after hitting $1 billion.^[9] The game also had a marketing budget of nearly $500 million.^[10] The game generated $2.5 billion in consumer spending, making it the biggest mobile game with the highest consumer spending in 2024.^[11]

In 2025, the game surpassed $1 billion in marketing spending since its launch.^[12] The game generated $5 billion by April 2025.^[3]