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Persona (identity verification service)
Identity verification company From Wikipedia, the free encyclopedia
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Persona Identities, Inc. is an American identity verification company headquartered in San Francisco. The company develops infrastructure for businesses to verify individuals and organizations, manage onboarding, and comply with KYC/AML requirements.[1][2]
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History
Rick Song and Charles Yeh founded Persona in 2018, developing identity infrastructure to help businesses fight fraud.[3]
In 2025, the social media platform Reddit selected Persona to perform age checks for United Kingdom users as part of the Online Safety Act 2023.[4][5][6]
Products and services
Persona’s platform provides document and biometric identity verification, including proprietary selfie "liveness" checks[7][8] and database-based verification.[9]
Reception and privacy concerns
Persona and other third‑party age verification providers have been cited in broader debates about the privacy and security implications of online age checks. Coverage of Reddit’s UK rollout focused on short photo retention windows and the separation of user account data from verification data, while also highlighting civil liberties concerns about expanding age restrictions online.[10]
See also
References
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