RJMetrics

RJMetrics is an American software company headquartered in Philadelphia, Pennsylvania. The company offers big data analytics to small and midsize businesses.^[1]

RJMetrics

Company type	Private startup
Industry	Computer software
Founded	Philadelphia, Pennsylvania (2008)
Founder	Jake Stein and Robert J. Moore
Headquarters	Philadelphia , U.S.
Number of employees	71 (September 2014)
Website	www.rjmetrics.com

History

RJMetrics was founded in 2008 by Jake Stein and Robert J. Moore.^{[citation needed]} The company had over 300 customers as of September 2014.^[2]

Funding

RJMetrics was a bootstrapped company^[3] until it received its first round of funding in 2012. The seed round was $1.2 million and came from Red Swan Ventures, Vision Ventures, SoftTech VC, Zelkova Ventures, Lerer Ventures, and SV Angel.^[4] In May 2013, RJMetrics received its Series A funding of $6.25 million from Trinity Ventures and SoftTech VC.^[5]

In September 2014, RJMetrics received its Series B funding of $16.5 million from SoftTech VC, Trinity Ventures, and August Capital.^[6] To-date, the Series B funding is one of the biggest rounds of funding received by a Philadelphia-based IT startup.^[7]

Acquisition

In August 2016, Magento acquired RJMetrics, and Stitch, Inc. was spun out as an independent company, with the same investors as RJMetrics.^{[citation needed]}

Platform

RJMetrics is a software as a service business intelligence platform.^[8] In July 2014 RJMetrics announced the v2 release of its product and rebranded as an analytics platform.^[9] The release included improvements to every major part of the software.

• Analytic Warehouse: Built on Amazon Redshift
• Transformation Cluster: Built on top of Hadoop
• Visualization Interface: Allows users to perform cohort analysis, calculate repeat event probability, and combine data from multiple sources

Data journalism

RJMetrics has received a significant amount of press for their data journalism. Notable coverage includes:

• The Wall Street Journal covering RJMetrics’ analysis of Crunchbase^[10]
• Fast Company covering RJMetrics’ analysis of Airbnb^[11]
• Forbes covering RJMetrics’ analysis of the ALS ice bucket challenge^[12]
• TechCrunch covering RJMetrics’ analysis of the Biz Stone's Jelly App^[13]

In 2012, comedian Daniel Tosh covered RJMetrics' analysis of Chatroulette^[14]