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Red C

Irish market research and polling company From Wikipedia, the free encyclopedia

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Red C (stylised in all caps as RED C) is a market research and polling company in Ireland.

It is most widely known for its political opinion polling (though most of its business is market research, with several large corporate clients).[1] The Business Post publishes a monthly Red C poll tracking the support for Irish political parties.[2]

Red C was founded in 2003 by CEO Richard Colwell[3] who had previously worked in London for Research International and ICM Research, followed by Lansdowne Market Research in Dublin.[4][failed verification] As at 2016, Red C Research and Marketing Ltd was owned (via holding company RSV Ventures Ltd) by its directors, with Colwell being the majority shareholder.[5]

The company's headquarters are in East Point Business Park in Dublin.[6] The company opened a call centre in Dundalk in 2006.[7]

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