Say Nothing (Example song)

"Say Nothing" is a song by British singer Example, released on 16 September 2012 in the United Kingdom as the lead single from his fourth studio album The Evolution of Man (2012). The song was written by Example, Johnny McDaid, and Dirty South, and was produced by the latter alongside Moám.^[1] The song features guitar work by Graham Coxon.^[2]

"Say Nothing"
Single by Example
from the album The Evolution of Man
Released	16 September 2012 (2012-09-16)
Genre	Electronic
Length	3:46
Label	Ministry of Sound
Songwriter(s)	Elliot Gleave Johnny McDaid Dragan Roganović
Producer(s)	Dirty South Moám
Example singles chronology
"We'll Be Coming Back" (2012) "Say Nothing" (2012) "Close Enemies" (2012)

"Say Nothing" entered the UK Singles Chart at number 2, held off the top spot by The Script's "Hall of Fame", which spent a second week at number one.^[3]

Background and release

"Say Nothing" received its world premiere on 30 July 2012 on the Capital FM Breakfast Show. NME confirmed that the single would feature remixes from Roska, TC, BURNS, Foamo and Hardwell.^[4] The interview also stated that "Say Nothing" and "Perfect Replacement" would receive their live debuts in August 2012 at the V Festival.^[4]

On 30 July 2012, Example revealed the single artwork via Twitter^{[5][non-primary source needed]} and confirmed via a comment on Facebook that it features a photo of his younger self, around two years old^{[6][non-primary source needed]} layered over a photo he took in Austria on an aeroplane. In an interview, he revealed that the original photo won a 'Good Looking Baby' contest in his local paper, and he wanted the single artwork to be different from the popular 'boring' artwork, and just wanted it to look 'cool'.^[7]

Critical reception

The single has received mixed reviews. It was criticised for the double negative 'don't speak no more' by Popjustice,^[8] but generally getting good reception. Capital FM received many positive tweets from listeners after the world premiere^[9] and 4Music expressed their love for it, saying it was 'definitely worth the wait' with a 'humongous guitar riff and big stadium chorus'.^[10] Digital Spy rated it four stars, calling it "an electronic anthem that's ready to take over the airwaves" and commenting that it "maintains a sense of depth, proving that despite his questionable celebrity jibes his talent still comes out on top".^[11]

Music video

The official video for "Say Nothing" premiered on Example's YouTube channel on 8 August 2012.^[12] The video was recorded in Almería, Andalucia, Spain.^{[13][non-primary source needed]}

Track listing

Digital download^[14]

No.	Title	Length
1.	"Say Nothing" (Radio Edit)	3:46
2.	"Say Nothing" (Extended Club Mix)	5:45
3.	"Say Nothing" (Hardwell and Dannic Remix)	6:15
4.	"Say Nothing" (Foamo Remix)	5:41
5.	"Say Nothing" (Roska Remix)	3:37
6.	"Say Nothing" (TC Remix)	3:44

"Say Nothing" (BURNS Remix) – single^[15]

No.	Title	Length
1.	"Say Nothing" (BURNS Remix)	4:39

CD single (EP)

No.	Title	Length
1.	"Say Nothing" (Radio Edit)	3:46
2.	"Say Nothing" (Extended Club Mix)	5:45
3.	"Say Nothing" (Hardwell and Dannic Remix)	6:15
4.	"Say Nothing" (BURNS Remix)	4:39
5.	"Say Nothing" (Foamo Remix)	5:41
6.	"Say Nothing" (Roska Remix)	3:37
7.	"Say Nothing" (TC Remix)	3:44
8.	"Say Nothing" (Instrumental Edit)	3:46

CD single

No.	Title	Length
1.	"Say Nothing" (Radio Edit)	3:46
2.	"Say Nothing" (Extended Club Mix)	5:45

Credits and personnel

Adapted from the parent album's liner notes.^[16]

• Example – songwriter
• Johnny McDaid – songwriter, backing vocals
• Dirty South – songwriter, producer, keyboards and drum programming
• Moám – additional production, keyboards and synthesizers
• Wez Clarke – mixer, additional programming and drums
• Jon Moon – vocal recording
• Graham Coxon – guitars^{[17][non-primary source needed]}
• Tom Goss – guitars^{[18][non-primary source needed]}

Charts

Weekly charts Weekly chart performance for "Say Nothing" Chart (2012) Peak position Australia (ARIA)[19] 54 Czech Republic (Rádio – Top 100)[20] 94 Ireland (IRMA)[21] 22 Scotland (OCC)[22] 2 Slovakia (Rádio Top 100)[23] 66 UK Singles (OCC)[24] 2 UK Dance (OCC)[25] 1 UK Indie (OCC)[26] 1

Year-end charts Year-end chart performance for "Say Nothing" Chart (2012) Peak position UK Singles (OCC)[27] 173