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Sinful Colors
Nail polish company From Wikipedia, the free encyclopedia
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Sinful Colors is an American nail polish company owned by Revlon.[1]
Background
Sinful Colors was founded in 1991.[2][3]
In March 2011, Mirage Cosmetics, the owners of Sinful Colors, was purchased by Revlon for 39 million dollars.[4][5]
In December 2013, Revlon announced it was exiting the Chinese cosmetic market, thus pulling Sinful Colors off the Chinese shelves.[6]
Organization
The company's headquarters is located in New York, NY.
Products
In 2016, Sinful Colors partnered with Kylie Jenner to launch a nail polish collection.[7] In 2018, the brand partnered with Vanessa Hudgens to create a nail polish collection, and named her Global Color Collaborator of Sinful Colors.[8][9]
In 2020, they came out a new product called the CLAWS. It is a Japanese beauty-inspired, limited-edition collection with press-on nails featuring Bebe Rexha’s designs.[10]
They also came out with a sneaker-inspired collection with neon shades and a rubber-like matte finish.[11] They are sold at Target.
Another collection they have is called Sweet and Salty and is based on favorite foods such as tacos, cheese puffs, and donuts.[12]
On June 16, 2022, its parent, Revlon, filed for Chapter 11 bankruptcy.[13]
References
External links
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