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StockTouch
From Wikipedia, the free encyclopedia
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StockTouch was visual stock market analysis and tracking app for iPad and iPhone that was discontinued in 2016. The app has been developed by Visible Market, Inc.[1][2]
StockTouch was noted for its intuitive, game-like interface, and until it closed down, was consistently rated in the top finance apps for iPad, and had been recognized as one of the top 5 stock market apps.[3][4][5][6]
The application was closed down by Johnson on the 7 April, 2016.[7]
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StockTouch was created to give users a visual picture of the overall state of the stock market.[8] It merged real time financial information with data visualization technology.[1][9] Visible Market is a New York-based company.[10][11][12]
The concept for the app was based on a desire to clarify vast amounts of financial data.[9][13] The developers noticed a trend among business professionals to move away from desktop tools and towards mobile ones.[11] In response, they initiated the creation of a different, non-linear app which would visually track stock market trends.[3][14] StockTouch was intended as a platform that provided “democratized” financial information for making the stock market more accessible to the general public.[13][15] To that end, Visible Market was a forerunner among tech companies to use game engine technology and animation in the design of its mobile app, with the goal of helping users to visualize and navigate financial data.[16][17]
StockTouch debuted on June 29, 2011 at a cost of $4.99.[1][13] It spent several weeks as the most downloaded paid financial app.[13][18] In order to reach an even wider audience, Johnson announced that with the launch of StockTouch 1.9, the app would be available for free beginning in April 2013.[1][19]
On September 1, 2016, the app relaunched,[20] only to shut down again on Q1 of 2017.[citation needed]
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The StockTouch app provided a dynamic, “at-a-glance” portrait of the stock market.[13][21] The user was initially presented with a screen of organized tiles representing a “tactile heat map” of stock activity.[10][14][22]
The app tracked thousands of stocks, organized into nine industry sectors: Consumer, Services, Healthcare, Energy, Technology, Financial, Industrial, Materials, and Utilities.[10][23] Users touched the individual tiles, each with a color corresponding to the stock's degree of positive or negative performance.[10][14][21] Selecting a tile displayed information about the stock including user-specified time graphs and relevant news items.[10][14] Stock information was refreshed every five minutes which was provided in partnership with Xignite.[24][25] StockTouch was hosted on AWS and was used by Wall Street traders, executives, investors and academics.[24][26]
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