Synthite

Synthite Industries Private Ltd. is an Indian oleoresin extraction firm, world’s largest producer of spice extracts, spice powders, and essential oils. Synthite has footprints in India, China, Brazil, USA, Vietnam and Sri Lanka. The company employs 2000 people and supports a farmer community of around 14,000. In 2008, Synthite targets ₹4,000 cr turnover in three years.^[1][2] Its major clients include Nestle, Unilever, ITC, Bacardi and Pepsico.^[3] The company is run by the founder's son, Dr. Viju Jacob.^[4] and is headquartered in Kochi, India.

Synthite

Corporate office of Synthite Industries Ltd in Kolenchery, Kerala, India
Company type	Privately held company
Industry	Manufacturing
Founded	1972
Founder	C V Jacob
Headquarters	Kolenchery, Kochi, India
Area served	Worldwide
Key people	Late C V Jacob (Chairman) Dr. Viju Jacob (Managing Director)
Products	Value added spice extracts (oleoresins)
Website	http://www.synthite.com

Synthite has diversified into multiple consumer-facing brands across food, wellness, and lifestyle segments. These include **Kitchen Treasures** (culinary spice blends and pastes), **Sprig** (gourmet ingredients and condiments), **Paul and Mike** (artisan chocolates), and **NatXtra** (nutraceutical and health supplements).

• NatXtra is the premium health supplement brand under Synthite and has emerged as one of the most trusted and fastest-growing names in India’s and the global supplement market. With its science-driven, extract-based formulations, NatXtra has already established itself as a category leader and one of the biggest health supplement brands in India, and is now steadily expanding its international footprint across regions including the USA, Russia, UAE, and beyond. Positioned at the forefront of innovation and quality, NatXtra is widely recognized for its clinical integrity, clean-label philosophy, and efficacy-driven products. Each formulation is rooted in extensive scientific research and backed by clinical studies, ensuring both safety and proven results. Made entirely from 100% natural plant extracts, NatXtra delivers bioavailable nutrition without compromise. It is not just another supplement brand — NatXtra is redefining the gold standard in natural health solutions through its humongous online presence via its official website — www.natxtra.com — and leading marketplaces like Amazon, Flipkart, Nykaa, and Walmart (USA), along with a growing offline footprint. Trusted by healthcare professionals and consumers alike, NatXtra currently supports the health and wellbeing of over 1 lakh diabetes patients every year, along with thousands more seeking holistic support for fertility, immunity, stress, cognition, and metabolic wellness.^[5]

History

The company was established in 1972 with 20 employees. It was founded by C. V. Jacob, after working in civil construction for two decades.^[6] It produced industrial chemicals before it shifted to oleoresins.^[7] The oleoresin business was initially based on research by the Central Food Technological Research Institute in Mysore. However, the technology developed was not mature, and Synthite invested years of research and development to make the technology viable. After another four years they convinced food producers that they could produce quality products on time.^[2]

In 2018, Synthite inaugurated its blending facility in Sao Paulo, Brazil and produced up to 190 tonnes per annum of oleoresin and essential oil blends.^[8]

The Synthite Industries Employees’ Union (affiliated to CITU) called a strike in the first week of April, 2018 after seven employees were transferred to other states.^[9] The 37-day-long strike was called off after talks held in the presence of the labour commissioner turned violent.^[10][11][12]

The following year, the company started its third manufacturing facility located at Wucheng county in Dezhou in China's Shandong province.^[13] Observers quoted by Outlook, an Indian magazine, felt that the company has over-invested in capacity, increasing their costs.^[2]