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TTK Prestige
Indian home appliance manufacturer From Wikipedia, the free encyclopedia
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TTK Prestige Limited is an Indian company that manufactures kitchen appliances and cookware, under the "Prestige" and "Judge" brand. The company is best known for its pressure cookers.[4]
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Company history
TTK Prestige was incorporated as a private limited company on October 22, 1955, in Madras (now Chennai) under the name TT Private Limited. It began manufacture of pressure cookers in 1959 with technical collaboration from Prestige Group of the United Kingdom.[1] The company went public in 1994, and changed to its present name in 1994. It is known for its innovative marketing strategy, be it distributing pamphlets by helicopter in the fifties or introducing the exchange scheme.[5]
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Awards
- Power Brand Award[6]
References
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