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Timeline of online dating

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This timeline of online dating also includes broader events related to technology-assisted dating (not just online dating). Where there are similar services, only major ones or the first of its kind are listed.

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Dominance of online dating

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The continued rise of meeting online for heterosexual couples

A 2017 survey by Michael J. Rosenfeld, updated in 2021, tracked the change in how Americans meet their spouses and romantic partners since 1940. The results indicated a significant increase in the proportion of couples whose first interaction occurred through online media, with 39% of heterosexual couples and 65% of same-sex couples meeting this way as of 2021. However, these broad statistics are mutually inclusive, capturing all online interactions and not solely those initiated through dating apps. When the data is refined to 'meeting through dating apps,' the percentage narrows to approximately 10%.[21][22]

A Pew Research study[23] corroborated these findings, reporting that 28% of straight and 52% of LGB Americans have used dating apps or sites. Yet, only 9% of straight adults and 24% of LGB adults reported meeting their match online. Similar trends were noted in a 2021 study by Morning Consult,[24] which showed that the percentage of individuals who met their partners through online dating increased from 10% in 2018 to 13% in 2021, potentially influenced by the Covid-19 pandemic. A multinational study by YouGov[25] also revealed that the average percentage of couples meeting through an app across 17 countries was 8%, with the U.S. standing at the same rate.

In summary, while a substantial 49% of adults using dating apps claim to be searching for exclusive romantic relationships,[26] the actual formation of such relationships through dating apps is considerably lower. Only 8-13% of straight couples and 24% of lesbian, gay, or bisexual couples meet through these platforms.[27]

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