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Trade advertisement
From Wikipedia, the free encyclopedia
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A trade advertisement is an advertising undertaken by the manufacturer and directed toward the wholesaler or retailer.[1]
 | This article relies largely or entirely on a single source. (May 2014) |
The United States Federal Trade Commission states that, "Under the law, claims in advertisements must be truthful, cannot be deceptive or unfair, and must be evidence-based."[2]
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