Verve Coffee Roasters

Verve Coffee Roasters is a coffee roaster based in Santa Cruz, California, founded by Colby Barr^[1] and Ryan O'Donovan.^[2] Verve opened in November, 2007^[3] in Pleasure Point, California. The company currently operates in several California-based locations,^[4] including four in Santa Cruz, four in Los Angeles, one in San Francisco, one in Manhattan Beach, one in Palo Alto, and two in Menlo Park at the campuses of Meta and SLAC.^[5] They also have seven locations in Japan: five in Tokyo, including the Shinjuku train station, as well as one in Kamakura and a cafe/roastery in the Kanagawa Prefecture. Verve earned the highest score in the coffee category at the Good Food Awards in 2013^[6] and was also named one of the top coffee roasters in the United States by Thrillist,^[7] Complex Magazine,^[8] and Food Republic ^[9] In 2018, they won the Best Espresso at the Coffee Spot Awards, and in 2021 be nominated for the cafe in Japan at the World Latitude Caffe Prize.

Verve Coffee Roasters
Restaurant information
Established	2007; 18 years ago (2007)
Owner(s)	Colby Barr, Ryan O'Donovan
Location	Santa Cruz, California
Website	vervecoffee.com

In 2024, Verve was selected as Macro Roaster of the Year by Roast Magazine, noting the company's innovations in sustainability, ethical growth, and positive employee culture.^[10]