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Vineeta Singh

Indian entrepreneur From Wikipedia, the free encyclopedia

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For other uses, see Vineeta and Singh.

Vineeta Singh (born 1983) is an Indian entrepreneur and CEO, co-founder of Sugar Cosmetics. She has been a Shark (i.e. judge/investor) on the business reality TV show Shark Tank India since the show started airing on SonyLIV in 2021.[1]

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Early life and education

Singh was born in 1983 in Anand, Gujarat.[2] Her mother holds a PhD and her father Tej P. Singh is a biophysicist at the All India Institutes of Medical Sciences.[3]

Singh completed her education at Delhi Public School, R. K. Puram in 2001.[4] She then enrolled in IIT Madras that year.[5] Singh completed her electrical engineering studies at IIT-M and earned her bachelor's degree in 2005.[6] Afterward, she obtained an MBA from Indian Institute of Management Ahmedabad in 2007.[7]

During her MBA studies, in 2006, she worked as a summer intern at Deutsche Bank and rejected a job despite an annual ₹1 crore salary.[8][9] Singh and the other graduate who rejected the same offer wanted to start their own lingerie business,[10] but the idea did not take off as they could not raise the required funding.[7]

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Career

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In 2007, Singh founded her first startup Quetzal.[11] However, providing background verification checks to recruiters failed to succeed. She started her second startup Fab-Bag in 2012, a subscription platform that provided monthly deliveries of beauty products.[12] Her third startup, Sugar Cosmetics, Singh founded together with her husband in 2015.[13] The company sells cosmetics and personal care products geared towards the Indian market.[14][15] After closing a $50 million deal with private equity firm L Catterton, Singh characterized the company's products as catering to the preferences of women with diverse skin tones.[16] In September 2022, actor Ranveer Singh invested an undisclosed amount and became a "brand evangelist" of Sugar Cosmetics.[17][18]

Singh appeared on the hard copy cover pages of business magazines, such as Forbes India, Business Today, and Businessworld.[23] To Business Today, she revealed that funding was once only granted under the condition that her husband joined the company full-time, which she viewed as gender discrimination.[24][25] In 2021, Forbes India listed Singh as one of its Forbes India W-Power list of women achievers.[26][3] In 2023, Bollywood actress Kareena Kapoor Khan formed a joint venture with Singh and her husband, to launch a Korean skincare brand Quench Botanics in India.[27]

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Awards and recognition

Singh has received the following awards and recognitions, either personally or in recognition of Sugar Cosmetics' entrepreneurial achievements:

Entertainment

Singh is one of the major investors/judges on the business reality show Shark Tank India.[36][37]

In 2022, Singh along with the other Shark Tank India judges appeared as a VIP contestant in Kaun Banega Crorepati, the Hindi version of Who Wants to Be a Millionaire?.[38] She also appeared as a guest on The Kapil Sharma Show together with other Shark Tank India judges in the same year.[39][40]

Personal life

In 2011, Vineeta Singh married Kaushik Mukherjee and the couple have two sons.[41] She met Kaushik during their studies at IIM Ahmedabad.[42][43]

Singh is a triathlete and ultramarathon runner and has participated in 20 marathons, ultramarathons, and 12 half-marathons.[44] She also took part in the 89-km Comrades Marathon from 2012 to 2014.[45] She completed the 2017 Ironman Triathlon in Austria.[46] In the 2018 Mumbai Marathon, she ran a total of 21 km in 2:42:51s while being 6 months pregnant.[47]

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References

External links

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