WBTL (AM)

WBTL (1320 kHz) is a regional Mexican formatted broadcast radio station licensed to Ashland, Virginia, serving Metro Richmond. WBTL is owned and operated by Michael Mazursky, through licensee Mobile Radio Partners, Inc.^[5]

WBTL

Simulcast with WTOX Bensley
Ashland, Virginia
Broadcast area	Metro Richmond
Frequency	1320 kHz
Branding	La Pantera 101.7
Programming
Format	Regional Mexican
Ownership
Owner	Michael Mazursky (Mobile Radio Partners, Inc.)
Sister stations	WTOX, WULT, WVNZ
History
First air date	1955
Former call signs	WLLY (1955–1959) WEET (1959–1984)[1] WRJY (1984–1986)[2] WANI (1986–1989)[3] WLEE (1989–1999) WVNZ (1999–2023)
Call sign meaning	W BoomTown L (previous format)
Technical information[4]
Licensing authority	FCC
Facility ID	52050
Class	D
Power	1,000 watts day 8 watts night
Transmitter coordinates	37°28′0.0″N 77°27′8.0″W
Translator(s)	101.7 W269DC (Richmond)
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	lapanterarva.com

Sale

On July 14, 2015, Davidson Media Group announced it would be selling WTOX and sister station then-WVNZ to TBLC Virginia Holdings, LLC. for $400,000.^[6] The sale was consummated on November 5, 2015.

In late 2018, Mobile Radio Partners took over programming control, and put its Boomtown Richmond format, already heard on WBTL, on WVNZ. Effective June 9, 2021, Mobile Radio Partners acquired WVNZ, WTOX, and a translator from TBLC Media for $209,500.

On June 26, 2023, WVNZ changed its call sign to WBTL.^[7]