WGSX

WGSX (104.3 FM) is a radio station licensed to Lynn Haven, Florida, United States. The station serves the Northwest Florida area. The station is owned by Gold Standard Broadcasting, Inc.Gold Standard Broadcasting, Inc also owns WVLQ Port St Joe.^[2]

WGSX

Lynn Haven, Florida United States
Broadcast area	Panama City, Florida
Frequency	104.3 MHz
Branding	104.3 ESPN Northwest Florida
Programming
Format	Sports
Affiliations	ESPN Radio, Fox Sports Radio, Atlanta Braves Radio Network
Ownership
Owner	Gold Standard Broadcasting, Inc.
History
First air date	November 9, 2011 (2011-11-09)
Former call signs	WWHV (2007–2011, CP) WFBA (7/2011-8/2011, CP) WBYW (2011–2017)
Technical information[1]
Licensing authority	FCC
Facility ID	166008
Class	A
ERP	6,000 watts
HAAT	122 meters
Transmitter coordinates	30°10′47.00″N 85°38′11.00″W
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	espnpc.com

History

The station went on as "The Bay" in 2011 and went dark on November 16, 2012.^[3] It was operational in 2013 as "Power 104.3", a black gospel station.^[4] The station changed its call sign to WGSX on June 8, 2017.

On June 26, 2017, WGSX returned to the air with ESPN sports, branded as "104.3 ESPN Panama City, then later increased their coverage area and became 104.3 ESPN Northwest Florida.