WMRF-FM

WMRF-FM (95.7 FM) is a hot adult contemporary radio station from Lewistown, Pennsylvania branded as "Merf Radio". The station serves communities throughout Mifflin County, and Juniata County. The station is owned by Seven Mountains Media, through licensee Southern Belle, LLC. WMRF-FM's studios are in downtown Lewistown.

WMRF-FM

Lewistown, Pennsylvania
Broadcast area	Mifflin County, Pennsylvania Juniata County, Pennsylvania
Frequency	95.7 MHz
Branding	Merf Radio
Programming
Format	Hot adult contemporary
Ownership
Owner	Seven Mountains Media (Southern Belle, LLC)
Sister stations	WIBF, WLUI
History
Call sign meaning	"Merf"
Technical information[1]
Licensing authority	FCC
Facility ID	42131
Class	A
ERP	310 watts
HAAT	433 meters (1,421 ft)
Transmitter coordinates	40°34′21″N 77°30′49″W
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	www.merfradio.com

In late 2015, WLAK (103.5 FM) ended its simulcast of WMRF-FM, and instead became Hunny 103.5, broadcasting a classic hits format. Hunny was formerly broadcasting at 106.3. The move also decreased the listening area, since WHUN broadcasts from Huntingdon.^[2]

On-air personalities

• Rocco Pallotto
• Aly Reichenbach
• Matt Witzel