WVRQ-FM

For the AM radio station in Viroqua, Wisconsin, United States, see WVRQ (AM).

WVRQ-FM (102.3 FM) is a radio station broadcasting a country music format. Licensed to Viroqua, Wisconsin, United States, the station serves the greater La Crosse area. The station is currently owned by Robinson Corporation and features programming from Westwood One. The former call letters were WGBM.^[3]

WVRQ-FM

Viroqua, Wisconsin
Broadcast area	Viroqua, Wisconsin/La Crosse, Wisconsin
Frequency	102.3 MHz
Branding	Q102 FM All Hit Country
Programming
Format	Country music
Affiliations	Westwood One
Ownership
Owner	Robinson Corporation
Sister stations	WVRQ (AM)
History
First air date	1967 (1967)
Former call signs	WGBM (1967–1986)
Call sign meaning	Viroqua[1]
Technical information[2]
Licensing authority	FCC
Facility ID	57256
Class	A
ERP	3,300 watts
HAAT	91.0 meters
Transmitter coordinates	43°31′27.00″N 90°51′51.00″W
Links
Public license information	Public file LMS